The Badung Regency of Bali in Indonesia is increasing its focus on India and putting extra efforts to develop it as a bigger source market. It was the highlight of the ongoing India Sales Mission 2017 that kick-started in Mumbai with sellers only from Badung participating in it. Sellers from the rest of Indonesia will join the sales mission for the rest of the five cities: Ahmedabad, Pune, Bengaluru, Coimbatore and Chandigarh.
Apart from participating in the sales mission, the Badung Regency has also appointed an India representative – Delhi-based Air Guru Travel Solutions – to promote the destination. Dhiraj Kumar, Managing Director, Air Guru Travel Solutions, is an ‘Honorary Representative for Badung Regency Bali’ appointed by BPPD Badung Tourism Promotions Board, Indonesia.
The agenda of this sales mission, as underlined by Vinsensius Jemadu, Director, Asia Pacific Tourism Promotions, Ministry of Tourism, Republic of Indonesia, who was leading the Indonesian delegation, was to develop 10 more Balis with the idea of moving away from Bali and promote newer destinations in Indonesia for Indian travellers.