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Atout France, Destination Globe launch France lookbook

Atout France – France Tourism Development Agency, Leading Hotels of the World and bespoke travel company Destination Globe, recently collaborated for an exclusive pictorial lookbook that showcases France’s premium tourism destinations. Titled ‘Experience France’, this lookbook invites discerning travellers to discover France’s signature destinations or ‘Marques Mondiales’ such as Alsace, Alpes-Mont Blanc, Biarritz Pays Basques, Burgundy, Brittany, Bordeaux, Côte d’Azur, Corsica, Champagne, Languedoc-Mediterranean, Lyon, Normandy, Provence, Paris, Toulouse-Pyrénées and the Loire Valley, its ‘poles d’excellence’ or areas of expertise that include gastronomy, wine trails, summer in the French Alps and classic nuances of the French savoir-faire; all this coupled with glimpses of legendary French hospitality that is a hallmark of France’s  renowned art de vivre. “Experience France” was unveiled in Mumbai by M Yves Perrin, Consul General de France a Mumbai in the presence of a  select gathering of distinguished guests at a gastronomic restaurant in the first week of September. Sheetal Munshaw, Director, Atout France India, shares her thoughts, “We believe that every traveller now is an experiential traveller and is looking for destinations that provide an immersive and authentic sojourn. The appeal of France lies in its versatility; the entire country is a feast for the senses and offers something for everyone- irrespective of their age or interests. Experience France is our attempt to invite the avid traveller to embark on a pictorial discovery of our signature tourism brands that already benefit from global renown and learn more about authentic experiences unique to these destinations. We hope that this endeavour inspires our readers to plan their next experiential sojourn in France”. Parul Mehta, Partner, Destination Globe, adds, “Destination Globe is synonymous with exclusivity and a service bespoke to the desires …

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