Tag Archives: JTB Global Marketing

JTB concludes maiden multi-city roadshow in India

The Global DMC Network by JTB group, which owns Europamundo Vacations, recently concluded a multi-city roadshow in India. A total of six DMCs under the JTB umbrella from Asia-Pacific, Europe, Japan and Korea participated at the JTB roadshow, namely—Tour East, Tumlare Destination Management, Kuoni Global Travel Services, Europamundo Vacaciones, JTB Global Marketing & Travel and LOTTE JTB. Aparna C Basumalik, Country Head, Europamundo Vacations, claimed that the roadshow was a great opportunity for JTB to show the solidarity of the vast product range that they have. “Not only are we doing the Asia Pacific, Europe and America region, but also Japan. Now that Europamundo is an integral part of JTB, it was great to participate in the roadshow. The roadshow began with introducing JTB as a group and all the companies under its umbrella, followed by the break-away sessions with every DMC, which gave each company an opportunity to showcase their product. This is unlike other roadshows where agents only listen to what the suppliers have. However, here the suppliers are listening to what the trade is looking for. It’s a two-way process and I am sure it’s going to be beneficial for both parties,” she added.

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