Philippines brands 135 taxis in Delhi

Optimistic by the increasing number of tourists from India, the Department of Tourism (DOT) Philippines along with Her Excellency, Ma. Teresita C.Daza, Ambassador, Republic of Philippines to India launched 135 branded taxis in New Delhi as part of a promotional campaign. Through it, the country attempts to raise awareness of the lesser known places, as well as the popular cities. Speaking at the launch, the ambassador said, “This is one way of raising awareness about the Philippines as each taxi displays various destinations from the country. We hope to encourage more and more Indian travellers to visit the country. The Philipppines has a lot to offer and its slogan, ‘It’s more fun in the Philippines’ has been very helpful in attracting more tourists.” Additionally, 100 radio cabs were branded in Ahmedabad and Pune earlier this year in an attempt to promote the destination. 2015 recorded a growth of 22.36 per cent over the previous year with 74,824 Indians visiting the country.