48% travellers prefer virtual reality experience to plan their trips

Nearly half of all travellers (48 per cent) now believe augmented or virtual reality experiences would help them better plan their trips, reveals Travelport’s Global Digital Traveller Research 2019. Demand is greatest among Gen Y (61 per cent) travellers, though still significant among all other age categories. 77 per cent of travellers have reviewed videos and photos posted by travel brands on social media.