Karnataka tourism amplifies its ‘Year of the Wild’ campaign in 7 states

Karnataka Tourism is planning to intensify its 2017 campaign ‘The Year of the Wild’ by installing intelligent displays at 279 railway stations, which will enable it to reach 10 crore people a month. The campaign is running across 7 states including Maharashtra, Telangana, Bihar, Gujarat, Andhra Pradesh, Rajasthan and Karnataka. This has been made possible as Karnataka Tourism has entered into collaboration with outdoor media company, Vyoma Technologies. From eco-trekking along the scenic Western Ghats, to celebrating the iconic Golden Chariot, tourism in Karnataka is definitely on the uptake, recording a 15.5% growth in tourism in 2016 as recorded by the Ministry of Tourism.