ITB Asia opened its doors at the Sands Expo and Convention Centre in Marina Bay Sands, Singapore. Over the next three days from 16 – 18 October 2019, the show will see organisations from across the travel industry gathering to establish contacts and conduct business. ITB Asia continues to break records with exhibitor numbers at all time high. Record number of over 1,300 exhibitors and more than 1,250 buyers are present at this year’s show. The opening ceremony was graced by four guests-of-honour: Chee Hong Tat, Senior Minister of State, Ministry of Trade and Industry and Ministry of Education, Republic of Singapore, who was attending for the second year running; Michael Müller, the Governing Mayor of Berlin, Federal Republic of Germany, who is attending ITB Asia for the first time; Christian Göke, Chief Executive Officer (CEO), Messe Berlin GmbH and Keith Tan, Chief Executive of Singapore Tourism Board.