Asia Pacific to reach an IVA count in 2024 of 510-832 million: PATA

PATA, as part of its latest quarterly updated international visitor arrivals (IVAs) forecast has projected that Asia Pacific will reach an IVA count in 2024 of 510-832 million. Liz Ortiguera, CEO, PATA, said, “While a positive turning point is predicted to occur in 2022 for all the 39 Asia Pacific destinations covered in these updated forecasts, many market variables are currently influencing travel and significant challenges still lay ahead.”