Cruises’ all-inclusive nature appeals M!CE biz: Ranjana Sharma

Ranjana Sharma, Managing Director, Trav n Tours International (TNTI) said, “River cruises is gaining popularity nowadays. While the other major cruises are primarily for summer seasons, river cruises cater more to niche markets. Additionally, emerging trends include Scandinavia experiencing a strong emergence, ski resorts gaining popularity, and an increase in M!CE groups considering cruises for hosting events. Indeed, many M!CE events are taking place on cruises due to their all-inclusive nature and convenience for organizers. However, river cruises are more geared towards the leisure market.”