Tourism must redefine the future, declares new WTTC Chair Manfredi Levebvfre 

After assuming the chairmanship of WTTC in Rome, Manfredi Levebvfre urged tourism leaders to embrace technology, adapt to evolving traveller demands, and strengthen public–private collaboration. “Travel is not just joy, it is jobs, growth, and community revival,” he said, pledging to lead WTTC into a bold new era.

Lefebvre is the Executive Chairman of Heritage Group and Executive Chairman of Abercrombie & Kent Travel Group.