As per data released by the Australian Bureau of Statistics (ABS), India features as one of the most popular destinations for Australian travellers. However, travel to the eight North Eastern states – Assam, Arunachal Pradesh, Mizoram, Manipur, Meghalaya, Nagaland, Tripura and Sikkim – each of which is gifted with a diverse range of tourist attractions from splendid nature and diverse wildlife to colourful culture and vibrant history, has been limited. To boost this, Australia India Travel & Tourism Council (AITTC) signed a Memorandum of Understanding (MoU) with North East India Tour Operators Association (NEITO), which comprises Ministry of Tourism-approved inbound tour operators specialised for North East destinations. The MoU was signed by Madhushmita Khound , Secretary, NEITO in Guwahati and Sandip Hor, Chairman, AITTC in Sydney.
The AITTC part of the signing was done in presence of B Vanlalvawna, Consul General of India in Sydney; Chandru Appar, Deputy Consul General of India in Sydney; Barbara Ward, President, NSW, Australia India Business Council; Phillip Bonicace, Co Chairman, AITTC and Vishnu Daram, Seccretary, AITTC.
“This is a major step to put North East India under the tourism radar in Australia”, said Chairman Hor after the signing. According to him, attractions of the region like the Assam’s Brahmaputra River Cruise and the Kaziranga National Park, Tripura’s Royal Palaces Sikkim’s Himalayan beauty, Nagaland’s Hornbill Festival and many more have tremendous potential to add a new dimension to international tourism growth in India.
The two main purposes of this MOU are to enhance destination knowledge among Australians and to facilitate the establishment of a suitable ‘travel & tourism connect’ between Australia and North East India.