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Tourism Australia launches new campaign to showcase hidden gems

Tourism Australia has launched a new bespoke tourism promotion campaign in India and Southeast Asia. The latest chapter in Tourism Australia’s evolving There’s Nothing Like Australia campaign, UnDiscover Australia specifically targets high value travellers in India, Singapore, Indonesia and Malaysia. The campaign challenges perceptions and stereotypes of what Australia offers as a tourism destination by showcasing unusual, unfamiliar and unexpected attractions and experiences. To sustain growth in arrivals and yield, the campaign seeks to entice Indian travellers by providing a multidimensional understanding of Australia’s high-quality experiences, showcasing the journey of renowned Bollywood actor Parineeti Chopra. The campaign plays on some of the prevalent misconceptions about Australia highlighted by research carried out in the region, showing that there is much more to Australia than the typical stereotypes of beaches, furry animals and popular icons. Nishant Kashikar, Country Manager – India & Gulf, Tourism Australia said, “This campaign will shine a spotlight on some of our undiscovered and hidden holiday gems, showing there’s much more to an Australian holiday for Indians in addition to experiencing our well-known icons. Yes, you can watch a game of cricket at the magnificent Adelaide Oval, but are people aware that they can also do an amazing rooftop climb offering 360 views of the city? Or that there are plentiful immersive experiences amidst untouched natural landscapes in close proximity to our vibrant cities,” he said. The campaign will be executed in two phases in India – September to November and January to April to coincide with the holiday planning periods for the peak travel season during the year-end and Indian summer respectively.

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Holiday Inn Express expands footprint with Holiday Inn Express Gurgaon Sector 50

InterContinental Hotels Group (IHG) has inaugurated the Holiday Inn Express Gurgaon Sector 50, the first Holiday Inn Express hotel in Gurugram. As part of IHG’s partnership with SAMHI for a portfolio of 14 Holiday Inn Express hotels, this property will be the first to open its doors to guests on September 15. Marking this celebration, IHG’s regional leadership team including Kenneth Macpherson, CEO-EMEAA and Pascal Gauvin, MD, IMEA, were present at the ceremony. Holiday Inn Express Gurgaon Sector 50 offers 205 intelligent, design-led, contemporary rooms, providing an efficient environment to guests. Boasting of an excellent location, Holiday Inn Express Gurgaon Sector 50 is strategically situated in a mixed-use complex populated with a shopping mall, restaurants, entertainment and wellness facilities, making it a perfect destination for business travellers as well as leisure seekers. Vivek Bhalla, Regional Vice President – SWA, IHG said, “We are delighted to launch the first Holiday Inn Express hotel as a part of our partnership with SAMHI. Our growth in India is fuelled by the Holiday Inn brand family, and this partnership underscores our commitment to grow our midscale offering in the country. We are confident that Holiday Inn Express Gurgaon Sector 50 will offer an uncompromising and modern guest experience to travellers visiting the city.” Ashish Jakhanwala, MD & CEO, SAMHI added, “The conversion and the rebranding exercise of our existing portfolio to the Holiday Inn Express brand is one of the largest in the hospitality industry. We strongly believe that a combination of strong locations, a vibrant product and the power of the brand Holiday Inn Express, will lead the way for the midscale hotel space in India.”   

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KTM Society sets up Task Force to help flood victims

Kerala Travel Mart (KTM) Society has set up a task force to carry out the relief and rehabilitation work and support the huge task of rebuilding the lives of the flood-hit people of Kerala. As many as 28 organisations in the tourism sector have been brought under the ambit of this task force, which, apart from concentrating on the relief and rehabilitation works, will also focus on creating awareness on the need to contribute to the Chief Minister’s Distress Relief Fund (CMDRF) for the flood-affected people. The Task Force has already sent teams for the clean-up operations in various places and successfully roped in around 1500 people to carry out the relief and rehabilitation work in Munnar and nearby tourism spots. It has been decided that every organisation under the Task Force and its workers would give away their one day’s earnings to the CMDRF, Abraham George, Convenor, Task Force, said. “The relief work is going on in full swing and the members are doing an excellent job under the guidance of Baby Mathew, President, KTM Society and Chairman, Task Force,” George said. To start with, seven teams have been deployed for clean-up works in places like Paravur, Aluva, Chengannur and Munnar.

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Uttarakhand Travel Mart to be held in Dehradun from October 24-26

Uttarakhand Travel Mart (UTM), a B2B buyer-seller meet and travel and tourism exhibition, is set to be held in Dehradun from October 24-26, 2018. The event will be a strong platform for exhibitors to network with buyers and invited delegates. Satpal Maharaj, Minister of Tourism, Uttarakhand, released the Uttarakhand Travel Mart (UTM) brochure in New Delhi to boost tourism and promote the mart.  

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SOTC Travel introduces “Holiday Essentials” for hassle free travel

SOTC has launched ‘Holiday Essentials’, keeping in mind the type of vacation and destination requirement. The Holiday Essentials range is an integral part of SOTC’s services and have been designed to make every vacation worry free by understanding the customer’s minute necessities. SOTC Travel has witnessed the change in travel experiences over the years and has observed a growth in queries for the inclusion of various kinds of experiences which is about 30% to 35% as compared to the last year. Being a new age travel curator, SOTC strives to make holidays a priority for every Indian. To accommodate these new requirements of the present day traveller, SOTC has included a strong line up of their own Holiday Essentials range of travel merchandise along with a few other Indian and international brands on their website https://www.sotcholidayessentials.com/. This merchandise website currently provides around 70 unique products across categories. Bringing together a range of accessories to help relieve discomfort and boredom are a fantastic way to beat the travelling blues! SOTC ‘Holiday Essentials’ line offers a wide array of products, from neck pillows to hand warmers, adaptors to backpacks. There are plenty of nifty gadgets too; such as compact portable luggage weighing scales, padlocks and waterproof pouches. It includes SOTC’s private label under the brand name of “Holiday Essentials” and mix of international brands like Osprey, Nrit, Trekmates and award winning Indian brands like Tag8. Customers can also place orders at their nearest SOTC store.

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MIAL inducts advanced emergency passenger evacuation vehicle

GVK Mumbai International Airport Limited (MIAL), the company that administers the Chhatrapati Shivaji International Airport (CSIA), has inducted first-of-its-kind Advanced Passenger Evacuation Vehicle for rescuing stranded personnel from inaccessible areas of aircraft. The vehicle covers all types of aircraft currently used in the Aviation industry, including A380 which is the biggest civilian aircraft available now. This highly developed vehicle will be used for rescuing stranded personnel, wherein conventional alighting systems cannot be employed. In the unlikely event of an aircraft veering away from its normal path, this equipment can be rushed to the spot and the attached ladder can be extended up to aircraft door for passengers or crew to be safely evacuated. This ladder can be extended up to a maximum height of 8.3 metres. The escape stairs have high evacuation load capacity of approximately 115 people at one time. This machine is equipped with an engine of 540 HP which will give an acceleration of 0-80 km per hour in less than 40 seconds which is one of the fastest in this category. The vehicle is fitted with high pressure smoke ventilation system which can remove smoke from fuselage/ cockpit and increase chances of surviving. This highly developed machine can also reach off-road surfaces with 6X6 wheel drive system on single wheel configuration

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ICPB launches West Bengal Chapter at 11th CIC

The India Convention Promotion Bureau (ICPB) has launched its West Bengal Chapter at the 11th edition of its Convention India Conclave (CIC) in Kolkata. Amaresh Tiwari, Honorary Secretary, ICPB, said, “We are focusing on developing MiCE across India. ICPB is growing its wings and first time in the history of ICPB we are opening the first chapter—West Bengal Chapter in Kolkata, where the government official will be the chapter head. And similarly, we will be going from state to state to build the chapter and this is going to be done with central and state partnership basis.”  

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Bird Apps launches ‘Odigos’ app to help travellers select and book tour-guides on the go

Bird Apps, a venture by Bird Group, has launched Odigos, a marketplace app that provides an opportunity to select and book a travel guide on the go to make travel experience more worthwhile. Odigos facilitates a connect between expert tour guides and travellers according to preference of years of experience and languages spoken with a simple tap anytime anywhere. Be it a local who wants to explore the city, or a visitor who wants to discover monuments, historical sites, go for wedding shopping or even enjoy a guided nightlife experience, Odigos ensures a smooth, transparent and hassle free experience. A pre-booked guide saves the hassle of looking for a guide after reaching the spot. Odigos ensures a safe experience for its tourists through diligent checks and screening of each tour guide before taking them on board. “Through Odigos, we ensure that domestic as well as international travellers can make most of their travel time by booking an appropriate guide who provides them with an itinerary, curated, customised and charted out especially as per individual requirements. Most of the Odigos guides are certified by the Ministry of Tourism.” said Dr Ankur Bhatia, Executive Director, Bird Group. For tourists, Odigos provides information such as the profiles of tour guides, their background details, packages and areas of expertise enabling the tourist to make an informed decision. It saves time and eliminates the hassle of negotiation by providing a convenient option of pre-booked guides who can meet at the choice of venue, at a transparent service fee.

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StayWell Holdings Announces First Leisure Inn in Kochi

StayWell Holdings has announced the expansion of its Leisure Inn portfolio in South India with the opening of Leisure Inn VKL Kochi scheduled to launch in the last quarter of 2018. The 53-room hotel will mark the group’s second property in Southern India, following the recent opening of Park Regis Aveda in Kumarakom and the first Leisure Inn to open post the acquisition of StayWellHoldings by Prince Hotels. Simon Wan, President & Director, StayWell Holdings, said “We are looking forward to widening our reach in the Southern market. The hotel will offer a unique experience to tourists and business travellers in the region. We are pleased to extend our partnership with the hotel owner, Dr Varghese Kurian, with the opening of Park Regis Lotus Hotel Bahrain early this year and now Leisure Inn VKL Kochi in India. We are committed to offering our guests a range of options when it comes to business and leisure stays at our hotels, and we will continue to look for opportunities to expand our brands, both in India and internationally,” he further added. Rohit Vig, Managing Director, StayWell Hospitality Group India said, “From unbreakable connectivity, through to the design of hotels, today’s guests look for an unmatched hospitality experience when booking their stay, with aspects like comfort and convenience a minimum expectation nowadays. At Leisure Inn VKL Kochi, we understand our guest’s needs and aim to deliver on this. It’s a great addition to the StayWell portfolio.”  

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Collective government spending on tourism to reach Rs 367.9 bn in 2028: IBEF

The collective government spending in India on travel and tourism is expected to reach Rs 367.9 billion (US$ 5.85 billion) in 2028, according to a report by Tourism and Hospitality report by “Collective government spending on tourism by IBEF”. In 2017 the collective spending was Rs 169.8 billion (US$ 2.81 billion), the report said.    

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