The Clarks Hotels & Resorts is thrilled to declare a significant milestone in our expansion journey as we proudly unveil the signing of 18 new properties since the beginning of this year. These exciting additions align perfectly with our growth strategy, reinforcing our commitment to offering exceptional hospitality experiences across India and beyond.
These newly signed properties encompass various Clarks sub-brands, including The Clarks, Villas & Suites by The Clarks, Clarks Exotica, Clarks Inn Suites, Clarks Residences, Clarks Inn & Clarks Inn Express . Strategically located in key locations such as Kandy (Sri Lanka), Port Blair, Rishikesh, Kufri, Hyderabad, Kolar (Bangalore), Dharamshala, Bhopal, Indore, Bhilwara, Patni top, Pathankot, Rae Bareilly, Datia, Krishnagiri (Bangalore), and more, they offer a diverse range of options for our valued guests.
In total, The brand has collectively added about 1000 keys to their portfolio in a span of just 9 months. They have signed their 3rd property in international waters and the 2nd property is Sri Lanka, further reinforcing their presence in the international arena. The Clarks Hotels & Resorts is soon set to make its mark in Eastern Europe and Asia.
All our properties will strictly adhere to the Clarks ethos, ensuring top-notch guest experiences, impeccable quality standards, adherence to food compliances, and a wide array of amenities.
In a strategic move to enhance our guests’ experience, We are pleased to share our collaboration with the renowned Singapore Airlines group. This partnership offers numerous benefits to members of Krisflyer, the renowned global rewards program. Krisflyer members can now enjoy exclusive discounts on accommodations and dining experiences at The Clarks Hotels extensive portfolio of establishments in India, Sri Lanka, and the Maldives. These benefits are easily accessible through the streamlined Kris+ application.
To support our massive expansion efforts, The Clarks Hotels & Resorts has made substantial investments in technology and manpower. Initiatives like our cutting-edge booking engine, a revamped corporate website, and the establishment of additional regional sales offices in prominent cities such as Ahmedabad, Mumbai, Lucknow, Chennai, Kolkata, Bangalore and Chandīgarh have played pivotal roles in achieving new revenue milestones. These regional sales offices will further boost business generation from feeder markets and contribute to our overall revenue growth.
Mr. Rahul Deb Banerjee, Vice President of The Clarks Hotels & Resorts, expressed his enthusiasm, said, “As a growing group, we have ambitious plans for expansion. To expedite this journey, we are focusing on the franchise model and management agreements. With our in-house engineering and interior team, design consultancy, sales and marketing expertise, HR capabilities, and revenue management, we are well-equipped to support our investors in building and managing properties from Inception to execution. In the past 15 years, we have witnessed remarkable growth, and we are now poised to achieve our goal of having over 150 hotels by 2023, with an average key size of 50 rooms or more.”
Clarks Hotels & Resorts is pleased to continue offering unparalleled hotel experiences and looks forward to welcoming guests to its newly completed hotels as the company continues its ambitious expansion plans.