Tourism Breaking News
Clarks Safari enters Ahmedabad by signing a 50 rooms property near Kheda Gujarat. The luxury property will cater to luxury travelers, corporates, and families looking for a day outing, along with clients seeking out destination weddings. The brand already has multiple properties spread across the country but Ahmedabad being the business hub and one of the busiest cities of Gujarat, propelled the brand to open doors here.
The newly signed property is centrally located and enjoys good connectivity. It is spread over an area of more than 5 acres, and has all the facilities inside it. The property has a banquet hall with a seating capacity of 800 pax. There is a dedicated kids zone and play area, where one can enjoy rain dance. In order to spread awareness around nature and animal life, there is a birding zone, and a pond with various water animals. It is good for those who want to spend their whole day in a luxury setup while enjoying different activities at the resort. They also have a swimming pool and inhouse gym on the property.The property has a Gaushala, from where organic milk products are generated.
There will be 50 rooms spread across categories, each room will be furnished with all the amenities, such as a safe box, indoor games, seating area, deck area, pantry, etc. They also have a main lawn to conduct weddings or other functions with 600 pax capacity. Various experiential will be curated targeting different sets of audiences. Apart from solo travelers, and families, the brand is heavily eyeing the wedding segment, corporate, and MICE.
The in-house restaurant will serve multiple cuisines, chiefly North Indian, continental, and also Gujarati food. For a quick bite there is a café serving delicious cakes and coffee.
Prakash Bedi, Vice President, of Clarks Safari shares, “We are planning to expand pan India and targeting 60% occupancy in the coming financial year. We believe experience plays an important role in the hospitality industry, and we are designing personalized itineraries for our guests. We plan to showcase our newly signed property as a major hub for mice and weddings. But all this luxury will not come at the cost of the environment, as a national hospitality player, we have policies in place for responsible tourism. We are going to invest in technology infrastructure and use AI and deep tech for reaching out to the right audience. We want to play a significant role in spreading awareness around India’s diverse wildlife to the world.”
The brand is eyeing getting certified by various international bodies for quality checks and ensuring proper processes are in place. They are planning to hire locally in order to boost the local economy. Also, they will strictly adhere to a zero plastic policy and will be using locally sourced construction materials as far as possible.
