Tourism Breaking News
FCM Travel Asia announced the appointment of Gursheel Dhillon as the new Head of Marketing.
Dhillon, a seasoned marketer and communicator, has been a pivotal part of the business, overseeing Public Relations and Communications across six key markets in Asia.
She was awarded the Global Corporate Marketer of the Year by the ASX-listed Flight Centre Travel Group (FCTG) in her first year with the business, securing over 800 media features. She has successfully driven FCM’s narrative in Asia, contributing to growing the brand’s presence across both trade and mainstream media titles while working closely with key stakeholders.
Dhillon has crafted winning strategies for diverse businesses in the lifestyle space and boasts an extensive regional network. With over a decade of experience in business, Dhillon is also an award-winning entrepreneur.
“With a bank of deep expertise, drive, and productivity, Dhillon has delivered a material impact on the business and has shown us what can be done. FCTG’s ‘Brightness of Future’ initiative encourages every team member to develop their career and explore opportunities within the company.”
“We are excited for Gursheel to steer our brand towards new heights in the business travel management landscape,” said Bertrand Saillet, Managing Director, FCM Travel Asia.
“I have enjoyed working with our team of agile Marketers, committed to growing the FCM brand by leveraging data to craft ‘Glocal’ marketing strategies that set us apart. I look forward to launching brand new campaigns for an alternative business travel management company like FCM and meeting our customers at our upcoming inaugural FCM Singapore Summit,” added Dhillon.
