In a virtual address at the inauguration of the mega tourism promotion event in Srinagar titled, ‘Tapping the Potential of Kashmir: Another Day in Paradise’ Prahlad Singh Patel, Minister of State, Tourism & Culture, said, “The country has seen a five-time hike in tourists in January 2021 compared to January 2020 in Jammu and Kashmir. This initiative will further help to revive tourism in the UT.” He added that tourists started visiting J&K after the abolition of Section 370.