Tourism Breaking News
In a strategic move set to revolutionise the adventure and tourism landscape of the Sultanate of Oman, Oman Tourism Development Company (OMRAN Group), and Global Leisure and Entertainment have entered a strategic joint venture. This collaboration is aimed at developing a state-of-the-art Water Sports and Biking Centre in Khasab, in the Governorate of Musandam.
The announcement was made at ITB Berlin 2024, marking another key milestone in Oman’s tourism sector. The partnership aligns with OMRAN Group’s vision to enhance Oman’s status as a premier adventure destination while fostering economic development and cultural exchange.
Hashil Al Mahrouqi, CEO of OMRAN Group, stated, “This partnership with Global Leisure and Entertainment underlines our commitment to innovating Oman’s adventure tourism landscape. By launching the first adventure centre in Khasab, we are setting new benchmarks for experiential travel in the region.”
Lennard Otto, Managing Director of Global Leisure and Entertainment echoed this sentiment, “Our collaboration with OMRAN Group is a step towards creating unparalleled adventure experiences in Khasab. We are dedicated to contributing to Oman’s vision by providing dynamic, world-class activities that attract global tourists and adventure enthusiasts.”
The new venture will see Khasab transformed into the ultimate adventure sports district, catering to thrill-seekers and nature enthusiasts from around the globe. The initiative will introduce an array of experiences, from water sports like jet skiing, kayaking, and stand-up paddleboarding to diverse biking trails offering mountain, beach, and urban explorations.
Abdul Hafidh Al Harthi, Asset Manager of Experiences at OMRAN Group, highlighted the project’s significance, “This venture signifies a leap forward in our efforts to diversify Oman’s tourism appeal. The Khasab Adventure Centre is poised to become a cornerstone in our strategy to enhance the region’s adventure and eco-tourism offerings.”
The collaboration between OMRAN Group and Global Leisure and Entertainment is expected to draw significant attention to Khasab, attracting tourists interested in adventure sports and cultural experiences. It emphasises Oman’s strategic efforts to promote foreign investment and enhance Oman’s tourism infrastructure.
OMRAN Group drives the investment, growth, and development of the tourism sector in the Sultanate of Oman. As the executive arm for tourism development, OMRAN Group is committed to creating sustainable and authentic tourism projects that drive economic growth and showcase Oman’s stunning natural beauty and cultural heritage.
Global Leisure and Entertainment is renowned in the leisure and tourism industry, dedicated to creating unique and exciting experiences for visitors worldwide. Their partnership with OMRAN Group in developing Khasab’s Adventure Centre marks a significant step in their global expansion and commitment to innovative tourism ventures.
