Ahead of the Union Budget-2025-26, CII has urged the govt to launch a national and international multi-channel marketing campaign, Incredible India 3.0, to showcase India’s diverse tourist attractions. Brand ambassadors in select countries and setting up special desks in Indian embassies abroad would further promote India Tourism, it said. Tourist safety is crucial for tourism promotion, thus, “Mission Suraksha”, with dedicated tourist police and round-the-clock security at major destinations, should be launched to ensure tourists’ safety and trust.
Read More »MP to convert villages into proper homestays; ensure tourists’ safety & hygiene; Director MPTB
Manoj K Singh, Director, MPTB, said, “We are already developing few villages and converting them into proper homestays for tourists. Two of the non-negotiable components are ensuring safety of tourist and also maintaining hygiene, which is one of the pertaining challenge.”
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