Thai Airways has started broadcasting ‘LIVE TV’ on Board’, which allows it to broadcast streaming television programmes on its aircraft. The airline is fully aware that passengers need to keep informed of the latest news while traveling on board and has launched a new ‘LIVETV’ on Board” service that enables passengers to watch broadcast television programs, such as news channels and sports competitions. Available television channels are CNN, BBC, NHK, and Sport 24. Passengers can watch real time news with viewers around the world and enjoy exciting live telecast sport matches just as they did at home, a press release by the airline said.
‘LIVE TV on Board’ started on June 14 on twelve Airbus A350-900 aircraft that operate flights to and from Chiang Mai, Singapore, Seoul, Tokyo, Osaka, Beijing, Shanghai, Rome, Milan, and Brussels and on eight Boeing 787-8 and Boeing 787-9 aircraft that service flights to and from Tokyo, Taipei, Dubai, Vienna, Brisbane, Auckland, and Manila. Panasonic Avionics Company is entrusted to provide inflight connectivity via satellite transmission from the ground.
‘LIVE TV on Board’ makes it possible for the national carrier, to offer more products and services for passenger comfort and satisfaction. Passengers can watch real time news and sports competition for free, while some airlines may require additional payment for such services. This service helps strengthen THAI’s marketing strategy and increases ticket sales. Passengers who board THAI’s flight can enjoy the added convenience of keeping abreast of world news, the statement said.