TOFTigers stresses on tribal community tourism, encourages operators to create win-win experiences

Wildlife conservationist Julian Matthews, Chairman of TOFTigers, underlines the need for sustainable tribal community based tourism and says, “We encourage tour operators to work with local people on the ground who really know what they are doing. They must do some research, make sure what they are offering is good and fair to village communities. The reality is that there are very few people who are doing this tribal format well. If we can do that, we will have an immersive and more sustainable travel itineraries, with local communities being the direct beneficiaries. Tribal cultures is a very underrated part of India’s present travel offerings. It is not done very well, and we need to get much better at it as a travel trade community.”