UP invites investors to develop and operate farm stays with aim to turn them into destinations

For the first time, the Directorate of Tourism, Uttar Pradesh, has invited proposals from investors to develop and operate farm stay accommodations across the state. Jaiveer Singh, Tourism Minister, UP, said that the state is taking rural tourism to the next level with a vision that is entirely new. “This initiative is not just about creating farm accommodations — it is about turning our villages into vibrant centres of culture, livelihood, and learning. Tourists today are eager to escape concrete jungles and experience authentic farm life — from milking cows at dawn to sharing meals in rural kitchens. We are ready to provide that warmth, simplicity, and authenticity,” he said.