Recently, two MOUs were signed at UP Tourism Directorate, Lucknow, aiming to boost rural tourism and livelihoods in Uttar Pradesh. The first agreement between UP Tourism and UPSRLM focuses on infrastructure development, community empowerment, and financial services access. The second MOU with Manyawar Kanshiram Institute targets sustainable food enterprises. These partnerships aim to transform Uttar Pradesh’s tourism sector, benefiting both tourists and locals by promoting authentic rural experiences.