Beginning February 11, Indian low-cost carrier GoAir will fly direct between Hyderabad and Malé (in Maldives). The flight will be operated four times a week – Monday, Tuesday, Thursday and Sunday. The new route will be serviced by the Airbus A320 neo aircraft, and will further strengthen the airline’s network in the region.

InterContinental Hotels Group (IHG) has headed into year 2021 by refreshing its identity, moving from IHG to IHG Hotels & Resorts and giving a makeover to its visual identity as well. It is also now presenting its 16 brands under four collections, namely ‘The Luxury and Lifestyle Collection’, ‘The Premium Collection’, ‘The Essentials Collection’, and ‘The Suites Collection’.

More than 200 people took out a peaceful protest rally in Kochi on February 5 to urge authorities to save the tourism sector that has been badly hit by the COVID-19 pandemic. A call had recently been made by the Indian travel fraternity for the same.

MoCA is in talks with various others ministries – Home Affairs, Health, and External Affairs – for restarting the tourist visa. It has also revealed that AAI will privatise 6-10 more airports April onwards. Pradeep Singh Kharola, Secretary, MoCA, says that the government will look to club profitable airports with loss-making ones during the sale process.

Just like international marketing campaigns, domestic marketing campaigns of MOT will be specific to every region across the country. Rupinder Brar, ADG, MOT, says, “What is of interest to a 20-year-old or someone older can be different, hence, even for travelling within India, the basic principles of marketing and promotion will be followed by us.”

Tourism Minister Prahlad Singh Patel, in a written reply to a query raised in the Rajya Sabha, said that MOT spent more than Rs124 crore in the last three years on media campaigns for tourism promotion in the country. Between 2017 and 2020, campaigns in the print media, television, online, radio, theatres and via SMS were run.

Maharashtra’s tourism department has announced 20 mini festivals across six regions of the state – Konkan, Pune, Nashik, Aurangabad, Amravati and Nagpur – in Feb and Mar. An amount of Rs100 lakh has also been earmarked for organising these festivals that will provide tourists an opportunity to celebrate the cultural heritage tourism of Maharashtra.

Asia Travel Show (ATS), from March 15-16, will see select buyers from South Asia – India, Nepal, Sri Lanka and Bangladesh – in attendance. They will be a mix of travel agents, corporate and M!CE buyers, as well as wedding planners.

 A delegation of Indian Association of Tour Operators (IATO), led by association President Pronab Sarkar, recently met Arvind Singh, the new Secretary – Tourism, Government of India. IATO welcomed him and took the opportunity to discuss some of the issues that have been plaguing the tourism sector, such as SEIS, MDA, etc. Secretary Singh assured the delegation of his intervention and positive action.

“Tourism is the face of any nation. If the services are badly delivered, it will tarnish a nation’s face before the global population. And India being one destination known for its culture, tradition and hospitality, has its positioning because of the human element that delivers in hospitality. Unfortunately, our governments forgot to take care of the most boasted 55 million tourism industry people in India during last 10 months of suffering,” says a statement released by Tourism Leaders Club, whose President & Founder is Amesh Daftary and General Manager is Prakash Visani. The release says that a “peaceful protest campaign” has been planned by the Indian tourism fraternity on February 5, maintaining all COVID protocols of social distancing, mask and sanitiser. The statement also mentions, “Many are at the edge of breakage. Many are no more in tourism. This was so unjust from the ruling governments to discard such a dedicated selfless community which served the Nation’s progress. When all other sectors revived, Tourism is still not back and the governments didn’t even bother to take an account of job losses or business losses. It’s time for us to show our protest towards the inaction of Governments. Let us unite and show our integrity towards our own livelihood industry. Please join the campaign and make it a grand success.” “As it’s a pan India protest campaign,” the release adds, “our members at different destinations of India are requested to conduct similar cultural processions with their respective regional art forms to support the move. Our slogan will be ‘Tourism Lives Matter – Save Indian Tourism’. Our Demands for survival: GST Holiday for Two years for Tourism Rehabilitate tourism employees who lost …