India’s passenger Load Factor Level reached 86.6% in April 2024 as per IATA with a year-on-year change of -1.7% in load factor. Additionally, revealed that the total passenger demand, measured in revenue passenger kilometers (RPKs), was up 11.0% compared to April 2023 as global passenger demand rose to 15.8%  and domestic demand rose to 4%

Sharing his comments on the increase in Schengen visa fee from June 11, 2024, Ajay Prakash, National President, TAFI, says, “People don’t mind paying it if they get visas on time. But if you charge more money and still make people wait for a visa, you are shooting yourself in the foot. But it is not a huge increase to push people away to other countries. It is not about the cost alone, it’s also about the speed and ease of visas.”

Oman Tourism invites Indian travellers to experience the Khareef season in Salalah (21 June-21 September) when the destination, located in the Dhofar region of Oman, transforms into a tropical paradise, offering a unique and refreshing escape from the summer heat. The Salalah Khareef Season is a magical experience when frequent rainfall brings down the temperature in the region, and cool climate and lush green landscapes create a serene and picturesque environment, making it the perfect destination for nature lovers and those seeking a tranquil retreat. The region’s mountains, valleys, and coastline come alive with vibrant colours and breathtaking views, providing a stunning backdrop for unforgettable experiences. One of the key highlights of the Salalah Khareef Season is the stunning natural beauty that visitors can experience. The lush greenery, flowing waterfalls, and mist-covered mountains make it a dream destination. This refreshing climate, with its cool temperatures and gentle drizzles, offers a delightful contrast to the intense summer heat in India, making it an ideal getaway for those looking to escape the sweltering weather. Beyond its natural charm, Salalah is rich in cultural heritage and traditions. Travellers can immerse themselves in the local culture by visiting historical sites, exploring bustling markets, and experiencing the warm hospitality of the Omani people. The Khareef season also brings various festivals and events, showcasing traditional music, dance, and cuisine, highlighting the cultural richness of Dhofar. Travel to Salalah is convenient, with direct flights available from major Indian cities. A wide range of accommodation options, from luxury resorts to budget-friendly hotels, ensures a comfortable stay for the visitors. Special travel packages and tours tailored to showcase the best of the Salalah Khareef Season are also available, making …

Skyscanner’s latest research highlights that over 78% of Indian travellers are planning to get away this summer, but 39% have yet to book. Furthermore, indecision on dates (51%) and destinations (50%) rank as the top reasons why travellers are yet to hit the book button. It’s clear that Indian travellers are on a mission to snag the ultimate bargain, with 47% actively seeking out the best deals and a further 20% waiting for last-minute steals. 

Allied Market Research published a report titled ‘Adventure Tourism Market.’ According to the report, the global adventure tourism market size was valued at $324.9 billion in 2022 and is projected to reach $2 trillion by 2032, growing at a CAGR of 19.5% from 2023 to 2032. Moreover, the rise of social media and heavy investment in better infrastructure create prolific opportunities for market growth in the coming years. 

According to the World Economic Forum’s latest Travel & Tourism Development Index 2024, while travel and tourism demand has remained resilient, there are already signs that travellers are adapting to high inflation by seeking better deals, opting for local or off-season trips, and, when possible, using more price-competitive ground transport over flying. 

Hilton has announced the signing of its flagship Hilton brand in Gurugram, part of India’s National Capital Region (NCR). In partnership with Baani Group, Hilton will develop the Hilton Gurugram Baani City Centre, set to open in late 2024. With 26 hotels currently in operation and 22 more in development, Hilton aims to expand its presence in India to 75 hotels in the coming years, reinforcing its leadership in the Indian hospitality market.

Kerala is preparing for the 12th Kerala Travel Mart (KTM-2024) from 26-29 September 2024, expecting its largest turnout. So far, 592 foreign buyers from 71 countries have registered. Notably, buyers from 27 countries, including China, Japan, and Saudi Arabia, will attend for the first time at Asia’s largest tourism event.  

According to JLL, the Jan-March quarter saw 90 branded hotel signings with 9,710 rooms. 13 hotels were conversions, making up 12% of the inventory. Focus was on tier II and III cities, with 75% of the 2,316 keys from 36 hotel openings in Jaipur, Indore, Surat, Ayodhya, and others. 

VisitBritain’s latest inbound tourism forecast estimates £32.5 billion will be spent by international visitors in the UK this year, up 5% on 2023, and up 14% on 2019. Looking at visits to the UK, 38.7 million visits are forecast, up 2% on the 38.0 million seen in 2023 however still 5% shy of 2019 levels.