India has recorded the highest domestic air traffic since the second wave of Covid-19 hit India, revealed Jyotiraditya Scindia, Cabinet Minister, Civil Aviation. “We are well on our way to gradually regaining pre-COVID-19 traffic levels!,” he said in a tweet.

Kamala Vardhan Rao, IAS, C&MD, ITDC, has said that India has tremendous potential for medical value tourism. Speaking at a webinar for Tourism Collaboration between India and Saudi Arabia, he added, “India holds 10th position globally as far as Medical Value Tourism is concerned, due to affordability, accessibility, and availability of medical facilities. It is the 7th dominating country in the world and 3rd in Asia Pacific region in terms of wellness tourism. India has received 4.95 lakh medical tourist in 2017 which has gone up to over 7 lakhs in 2019. With 800 NABH and 36 JCI accredited hospitals, India is a viable destination for medical facilities due to a robust ecosystem which is already well developed. Medical Value Tourism (MVT) is one of the 10 champion sectors identified by the Government of India, and we are perhaps the only country in the world with a dedicated Ministry of alternate healing and traditional medicine, the Ministry of AYUSH, which promotes Ayurveda, Unani and Homeopathy medicine. Ayurveda is taking off in a very big way world-wide, with its proven efficacy in the post-COVID recovery phase.”

Arvind Singh, Secretary, Tourism, has said that while the strategy for international marketing in terms of incentives, promotions and media campaigns will be similar, but it will change from 15th August, when we enter 75th year of Independence. “We’ll merge that kind of messaging or campaigns, which will be aimed at celebrating 75th year of India’s independence, with existing media strategies, as well as new schemes and programmes,” he said.

Commenting on tourists flocking different domestic destinations and raising concerns of COVID and over-tourism, G Kishan Reddy, Cabinet Minister, Tourism & Culture, said, “While the state governments are responsible to control the spread, and they have been given advisories to follow COVID protocols, but COVID spread cannot be controlled without the cooperation of the people and tourists. Of course, the Central Government, State Governments, district and local administrations are working on it, but people’ cooperation is needed to make it happen.”

Don’t miss out on today’s Thomas Cook India webinar that will discuss ways in which the trade can help restart travel recovery. The company will highlight its latest initiative ‘TravShield’ as well as its ‘Travel Now Pay Later’ concept. All attendees will receive gift vouchers worth Rs 1,000 along with a Thomas Cook participation certificate. They will also be able to participate in a unique holiday bidding contest to win a trip for two pax for a 7-day holiday in Ladakh! What’s more – three agents who attend the entire session will stand a chance to win a 2-night stay with Sterling Holidays. Inviting the trade to attend this, Romil Pant, Senior Vice President – Holidays, Thomas Cook India, says, “We look forward to each one of you joining us on the occasion as we talk about ‘TravShield’ and ‘Travel Now Pay Later’ idea and assist the trade in re-inventing travel. We promise you a lot of interaction and fun during the webinar as we give all participants.” To participate, write to jaspreet.kaur@ddppl.com or call 9650196532, or register directly at https://event.webinarjam.com/register/264/wy0z2bk8

A number of FAITH association heads met with the new Cabinet Minister of Tourism, Culture and DoNER, G. Kishan Reddy and welcomed him on his taking over the charge in his office. The delegation comprised of Nakul Anand, Chairman, FAITH; Rajiv Mehra, President, IATO & Hony. Secretary FAITH, Jyoti Mayal,  President, TAAI & Vice Chairman FAITH, P.P. Khanna, President, ADTOI & Board Member FAITH; and Ravi Gosain, Vice President, IATO. Members of the delegation assured full support to the Minister for the revival of tourism and sought similar support from him. The Minister assured all his support to the industry.

IRCTC will be starting services of a special train in September, which would cover many top tourist destinations, including Char Dham—Badrinath, Jagannath Puri, Rameshwaram, and Dwarkadhish. This comes in line with the reduction of positive COVID cases across the country. IRCTC has also launched another popular pilgrimage circuit ‘Chardham Yatra’ by ‘Dekho Apna Desh’ Deluxe AC Tourist Train. It will be second such service to be offered by the IRCTC after the great popularity and success of the ‘Shri Ramayana Yatra’ train operated on the Ramayana circuit.

Jyoti Mayal, President, TAAI, has said that by appointing three ministers for tourism (including one cabinet minister) and three ministers for culture, the Prime Minister has given a heavy weight focus to tourism. “We always had a lot of expectations from MOT, but now being given a cabinet berth, we expect much more and quicker decisions to take place. This is because the Government is looking at tourism as the industry, which would quickly revive the economy. Else, the PM wouldn’t have put so much of manpower into it,” she said.

Dr. V Venu (IAS) has been appointed as Additional Chief Secretary, Tourism Department, Government of Kerala. An IAS officer of 1990 batch, he has been appointed several times before in the tourism department during his tenure. He has also been appointed as the Additional Chief Secretary, Higher Education. Apart from this, he will be having additional charge of Member Secretary, Planning Board.

Ajay Bhatt, the newly appointed Minister of State, Tourism, took charge and shared that the priorities for him in the new role is to take the country forward and tourism sector at the top position. “We will take briefing and will come to know things clearly. Then, we would know what can be done about the issues and problems. The hotel industry is completely closed and small shops around tourist sites have been out of jobs, this include locals, rickshaws, taxis, guides, daily wagers, etc. All of them have faced problems. For them, the Government has created many schemes. Now that the situation is improving day by day, we hope to soon come back to the old level of tourism in India,” he said.