Category Archives: MOT

Tourism strategy to focus on ‘Ek Bharat Shreshtha Bharat’

Tourism & Culture Minister PS Patel recently met officials of NGMA Mumbai, ASI, Nehru Science Centre and The Asiatic Society at the Indiatourism Mumbai office, instructing them to base their promotion strategy going forward on the ‘Ek Bharat Shreshtha Bharat’ campaign of the Government of India that celebrates the diversity and unity of the nation.

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Minister Patel on Mumbai tour

Prahlad Singh Patel, Minister of State (I/C) for Tourism & Culture, was recently on a tour of Mumbai city. While there, he convened a meeting with the officers of Ministry of Tourism and Ministry of Culture at Indiatourism office in Mumbai. Senior officers of both the ministries, its attached/ autonomous body and subordinating offices situated in Mumbai attended the meeting.

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Ministry mulls tie up between Ayush centres, insurance firms to attract FTAs

Acknowledging that in 2021, approach towards policy-making and implementing them will be vastly different, Union Minister for Tourism & Culture Prahlad Patel said that India’s wellness centres, Ayush hospitals offering alternative care will draw tourists post the pandemic and the ministry is in talks to tie up such centres with insurance firms so that tourists can avail insurance before arriving in India for treatment.

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Indiatourism Mumbai conducts 7-day brand activation event

Ministry of Tourism’s Regional Office, Indiatourism Mumbai conducted a domestic tourism marketing campaign ‘Dekho Apna Desh’ under the theme ‘Explore Incredible India’ with a brand activation event in Reliance Mall, Borivali in Mumbai from Dec 25 until 31 Dec. Mall visitors were provided information on special promotional packages prepared by local travel agents and tour operators.  

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MOT seeks industry views on revised incentive scheme

Ministry of Tourism (MOT) has shared the draft guidelines of the Champion Sector Scheme, ‘Incentive To Tour Operators For Enhancing Tourist Arrivals To India’ with the industry for their comments. The scheme is aimed towards extending financial incentives to Foreign Tour Operators (FTOs) of short haul / long haul countries or Inbound Tour Operators approved by the Ministry of Tourism, Government of India, on a pilot basis

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DG-MOT visits Telangana, Andhra

Meenakshi Sharma, Director General, Ministry of Tourism, was on a three-day visit to Telangana and Andhra Pradesh, during which she visited Uma Maheshwaram, Mannanur, Farhabad, Alampur and Hyderabad in Telangana, as well as SriSailam in Andhra Pradesh. These sites are being developed by the respective state governments under MOT’s Swadesh Darshan and PRASHAD schemes.

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Rs 1,000 crore earmarked for tourism under Champion Services Sector Scheme

Darpan Jain (IAS), Joint Secretary, Ministry of Commerce & Industry (MoCI), has said that Rs.1000 crore have been earmarked for programmes for tourism and medical value sector under the Champion Services Sector Programme, which is being coordinated by MoCI. Around Rs. 1000 crore worth of programmes have already been approved, he informed.

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Revised domestic MDA scheme can benefit agents, service providers

Under the revised MDA Scheme for domestic tourism, financial support will be provided to not just domestic tour operators but any tourism service providers approved by the Ministry of Tourism for promotion of domestic tourism. This can include travel agents, tour operators, tourist transport operators, hoteliers, B&B units, home-stays, motels, guest houses, tented accommodation, standalone restaurants, convention centres and online aggregators. Upper ceiling for this support is Rs 1,35,000 per trip including GST.

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ASI removes cap on visitors, Sound & Light shows to resume

Archaeological Survey of India (ASI) has removed the cap on number of visitors to Centrally Protected Monuments & sites. However, the total number of visitors to be allowed per day may be decided by the Superintending Archaeologist. Selling of physical tickets (where there are problems in QR code and network) and Sound & Light shows may also be resumed.

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