Over two-thirds of event travellers from India (69%) participate in customer engagement and loyalty programmes: Collinson

Collinson International, in its latest global research report, explored spending habits of sports and music event travellers. Over two-thirds of event travellers from India (69%) participate in customer engagement and loyalty programmes. Many have joined programmes that offer points/miles (39%) or discounts on flights (52%), tickets (45%), and accommodation (39%). Over a third (39%) of event travellers from India have also expressed that they would choose a payment card that offered exclusive travel benefits such as an event package (that includes flights, accommodation, transfers and tickets), travel insurance (40%) and airport lounge access (43%).