Zeeshan Khan, Assistant Director, Kashmir Tourism said that to celebrate 75 years of independence, Jammu and Kashmir government has identified 75 off-beat destinations among which 38 are in Kashmir and 37 in Jammu”. The Jammu and Kashmir government is focusing on campaigns aiming at confidence building. The government is also focusing on capacity-building programs, as a result of these rigorous promotions, the state witnessed a record-high tourist footfall of 6,00,000 this year.
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