India is the fastest-growing airline market in the world. Private airlines have taken over the skies, while airline prices have been exorbitantly inflated, making air travel more expensive to the traveling public. Globally, distance plays a pivotal role in determining flight ticket prices. Usually, the further the distance, and more the travel time, the more expensive is the flight ticket price. Domestic or international, depending on the distance passengers wish to travel, the flight ticket prices also vary. Demand-based pricing is the most conventional pricing strategy in the airline industry. It works out a pricing concept on how much the customer and market will bear. Often, airline pricing categorizes passengers into one of two segments – leisure or business. Disparity and inconsistency in pricing are other factors that affect travelers. Especially at school reopening, during festive seasons, or other such occasions, airline prices are often at their peak in times of high demand. During the off-season, the exact tickets are priced at much lesser levels. However, the Indian pricing strategy is solely based on a new calibrated dynamic system, a non-regulatory pricing policy beyond the limitations of the Regulatory Authorities and the Competition Commission of India. Seven scheduled flights and one regional flight are enjoying the Indian airspace. The scheduled are Air India, Indigo, Air Asia, Vistara, Go First, SpiceJet, Air India Express, and the regional flight Alliance Air. The scheduled one, Akasa Air just started operation on August 7, and & Jet Airways, rescheduled to begin in September 2022. The new airline, Aakash Air, projected and promoted it as a ULCC, Ultra Low-Cost carrier. Air India, Vistara & Jet Airways are the only full-service carriers, and the rest are …
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