Tag Archives: JKTDC

In an attempt to boost tourism in the valley, the tourism department of Jammu and Kashmir has announced to offer rebates on lodging and transport charges. “Jammu and Kashmir Tourism Development Corporation (JKTDC) will provide 50 per cent rebate on lodging and transport charges or even on total packages in some cases to the tourists visiting the Valley,” said Ghulam Jeelani Zagar, Deputy Director of  Kashmir Tourism. He further informed that private tourism players were also offering 32 per cent concessions in boarding and lodging or on total packages to the tourists. Zagar also informed that West Bengal topped the list in domestic tourist inflow in the valley. The total tourist inflow in the valley during 2016-17 was nearly 17 lakh though the state is hoping that this number would be more this year following massive campaigns to boost the sector. ““Foreign tourists, however, was only about 35,000 during the year 2016-17, of which majority were from South Asia,” said Zagar. The state government is emphasizing on carrying out a mass publicity campaign to attract more tourists from other states and abroad to the valley

Jammu & Kashmir Tourism Development Corporation (JKTDC) is all set to organise 15 roadshows across the country starting January 15, 2016. Farooq A. Shah, Secretary Tourism, Jammu & Kashmir and Managing Director, JKTDC, said that Jammu will emerge as an independent tourist destination. “This year Jammu festival will be organised at a large scale to showcase the rich culture tradition and heritage of Jammu and will showcase its immense unexplored tourism potential through these roadshows. Conducted in all metro cities like Hyderabad, Pune, Bangalore, Delhi, Mumbai and more, the roadshows will also have 10 food festivals organised in specific towns and cities across the country to attract maximum visitors to the state of Jammu & Kashmir. These roadshow will be professionally organised to reach out to the majority of the relevant market segments, which are important for Jammu & Kashmir tourism.