Tag Archives: Strategic partnership

In a strategic move to expand their international footprints, Dusit Hotels and Resorts have formed a partnership with Generator and Freehand Hotels. By combining their respective strengths, the companies aim to break new ground and enter untapped markets, solidifying their positions as leading hospitality brands. One of Thailand’s leading hotel and property development companies, Dusit Hotels and Resorts has formed a partnership with award-winning hospitality developer Generator and Freehand Hotels. This collaboration aims to maximise the strengths of both companies to synergise their development resources and pursue sustainable international growth for their respective brands. Generator and Freehand Hotels, renowned for their experiential hostels and boutique hotels in Europe and the USA, will contribute their expertise and network in developing lifestyle hybrid accommodation models in the affordable lifestyle segment. Dusit Hotels and Resorts, a leading Thai hospitality brand, will bring its deep-rooted heritage and commitment to service excellence to the partnership. Together, the partners will explore opportunities to introduce Dusit Hotels and Resorts to major European cities like London, Paris, and Rome, as well as popular U.S. destinations such as New York, Miami, and Los Angeles. By combining Dusit’s strong brand recognition with Generator and Freehand’s innovative approach, the partnership seeks to redefine the hospitality landscape and offer travellers unique, memorable experiences. Additionally, Dusit will utilise its existing presence in Asia and the Middle East to introduce Generator and Freehand’s award-winning boutique hotel-hostel hybrid model to prime city destinations like Bangkok, Manila, Kyoto, Dubai, and Abu Dhabi. This expansion will extend the reach of Generator and Freehand’s unique brand of hospitality to new markets, offering travellers in these regions exciting and innovative accommodation options. Siradej Donavanik, VP, Global Development, Dusit International, …

Evoke Experiences is embarking on an extensive journey of growth. The company’s expansion strategy has recently led to the acquisition of two remarkable properties in Gujarat, strategically situated in Sasan and ShivrajPur. These strategic additions are poised to provide travelers with the opportunity to immerse themselves in Gujarat’s rich culture, heritage, and natural beauty. In alignment with the commitment to enriching the tourism landscape, Evoke Experiences is proud to announce a strategic partnership with Gujarat Tourism. This collaboration underscores the company’s dedication to contributing to the growth of tourism in the region while offering unique, immersive experiences to travelers. Complementing its flagship project, the Rann Utsav, Evoke Experiences boasts a portfolio of other operational projects that include Niraan, a tent city in Varanasi, Statue of Unity Tent City 1, Evoke Dholavira and Gandhisagar Floating Festival Evoke Experiences envisions becoming synonymous with comprehensive destination experiences, emerging as the ultimate choice for travelers in search of immersive adventures. Bhavik Sheth, COO at Evoke Experiences, states, “Our vision is to position Evoke Experiences as the preferred brand for those seeking exceptional hospitality and unforgettable memories. Over the past decade, Evoke Experiences has achieved remarkable growth. In its inaugural year of 2013-14, the company hosted 10,000 guests. This number has seen an exponential increase, with a staggering 54,000 guests welcomed in the most recent year,”. Evoke Experiences cordially invites travelers, adventure enthusiasts, and seekers of extraordinary experiences to partake in this exciting phase of expansion.