Tag Archives: tourism

Goa reaffirms commitment to stay ahead in the tech-intensive industry on World Tourism Day

Goa Tourism has been contributing immensely to the digital transformation of the country’s travel sector. Goa Tourism through Goa Tourism Development Corporation (GTDC) recently launched Goa Miles, an app-based taxi service to streamline the entire tourist transportation process within the state. GTDC has also launched an e-commerce portal and a mobile application to provide tourists a digital experience of Goa. Visitors can browse through various options ranging from holiday packages, hotel bookings to adventure trips, spice gardens and water parks, among others. Speaking on the occasion of World Tourism Day, Goa Minister for Tourism Manohar Ajgaonkar said, “At a time when tourism boards are competing hard, Goa Tourism has gone ahead to increase its reach to the world and the results are visible. From digitalising our internal processes to our tourism services, Goa Tourism has come a long way in this digital transformation. I wish our tourism partners, stakeholders and each and every visitor to Goa a pleasant experience with Goa Tourism.” Goa Tourism recently launched an aggressive social media campaign ‘Tourism by Tourists’ to promote Goa as a ‘must-visit’ destination. To achieve this, Goa Tourism partnered with over 500 amateur photographers (through crowd-sourced Instagram activity: #PickMyGoaPic), more than 100 bloggers and 30 YouTube content creators to harness their content while touring Goa. The content shared by them was amalgamated into a video promoting Goa as a ‘must-visit’ destination. The campaign bagged a Gold at the National Tourism Awards by the Tourism Ministry for ‘Best use of Social Media in promotion of a Tourism Board’ in 2017.

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Vice President M Venkaiah Naidu inaugurates two projects under Swadesh Darshan Scheme

Vice President M Venkaiah Naidu inaugurated two Swadesh Darshan Scheme projects of the Ministry of Tourism – ‘Development of Kakinada – Hope Island – Coringa Wildlife Sanctuary – Passarlapudi – Aduru – S Yanam – Kotipally and, Development of Nellore- Pulikat Lake – Ubblamadugu Water Falls – Nelapattu -Kothakoduru- Mypadu – Ramateertham – Iskapalli’ in the presence of Union Minister of State (I/C) for Tourism K J Alphons, Andhra Pradesh Tourism Minister Bhuma Akhila Priya and Union Tourism Secretary Rashmi Verma in Tirupati. The projects are the first projects under the Swadesh Drashan Scheme to be inaugurated in the Southern region. Naidu also inaugurated the state-of-the-art Indian Culinary Institute (ICI) campus, Tirupati. Alphons said that the tourism ministry is one among the major contributors to employment generation in the country and this culinary institute will help in imparting skills to more youth, thereby further generating employment. The project Development of Kakinada – Hope Island – Coringa Wildlife Sanctuary – Passarlapudi – Aduru – S Yanam – Kotipally was sanctioned by the Ministry of Tourism in March 2015 for Rs 69.83 crore. The second project was sanctioned in December 2015 for Rs 59.70 Crores. Nellore has huge potential to be developed as a leading tourist destination in the region because of its proximity to Chennai, Bangalore and Tirupati and also due to its abundant natural resources.    

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53rd FHRAI Annual Convention kicks off in Lucknow

The FHRAI Annual Convention is underway at Ramada Lucknow Hotel & Convention Centre on the theme ‘Spiritual and Wellness Tourism’. The Chief Guest of the event was Yogi Adityanath, Chief Minister, Uttar Pradesh. Guests of Honour include Rita Bahuguna Joshi, Minister, Tourism, Govt of UP and Ashok Chandra Panda, Minister, Tourism, Govt of Odisha. ‘Look Within India’ has been incorporated as the tagline in the convention logo. It translates the thought of looking within the land of the world’s spiritual and wellness capital, India. The exhibition will feature the latest products and technologies in hospitality. Also, an expo to highlight ‘one district one product’ of Uttar Pradesh will be a special focus of the event.

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International Buddhist Conclave to boost tourism to Buddhist sites in India

President Ram Nath Kovind inaugurated the International Buddhist Conclave (IBC), 2018 at Vigyan Bhawan, New Delhi  in the presence of KJ Alphons, Minister of State (I/C), Tourism; Rashmi Verma, Secretary, Tourism; Satyajit Rajan, Director General, Tourism; ministerial delegates from Bangladesh, Indonesia, Myanmar and Sri Lanka. Travel trade representatives from India and various other countries were also present for the conclave. Addressing the audience, Kovind said, “India is the land of Buddha and this initiative by Ministry of Tourism would attract visitors from around the world to come to India and experience the Buddhist destinations in the country.” The first day of the conclave also included presentations by the Ministry of Tourism and state governments on Buddhist tourism prospects in the country. An investor’s summit was also going on alongside the conclave to look for investment opportunities in the Buddhist tourism sector in the country. A B2B session was also conducted between foreign and Indian tour operators along with a panel discussion on ‘Role of Living Buddhist Heritage in the Contemporary Society’. The Conclave is being organised by the Ministry of Tourism in collaboration with the state governments of Maharashtra, Bihar and Uttar Pradesh from August 23-26, 2018 at New Delhi and Ajanta (Maharashtra).

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MOT to launch campaigns to promote Kumbh Mela globally

In a bid to attract more foreign tourists, the Ministry of Tourism will take a slew of measures to promote the upcoming Kumbh Mela globally. The 49-day-long fair is scheduled to begin in Allahabad on January 2019. In a written reply in Lok Sabha, KJ Alphons, Union Minister of State (I/C) for Tourism said, “The Ministry will launch ‘Chalo Kumbh Chalo’ campaign across the country and other marketing campaigns to promote the fair. We are organising the ‘Pravasi Bharatiya Divas’ in Varanasi to attract ‘Pravasi Bharatiya Delegates’ to visit the holy congregation.” “We will lay out advertisements promoting Kumbh 2019 at major international airports of the country to attract foreign tourists. We will also develop designated area for flag hoisting for 192 countries visiting Kumbh Mela,” Alphons added.

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Indian hotel market to grow to around $13 bn by 2020

The Indian hotel market is projected to grow to around USD 13 bn by 2020, according to FICCI-Yes Bank Knowledge Paper titled ‘Tourism Infrastructure Investments: Leveraging Partnerships for Exponential Growth’. Further, as per World Travel & Tourism Council’s 2018 report, the industry contribution to capital investment in India was Rs 2706.1 bn in 2017 and is projected to grow 6.7 per cent per annum in next 10 years to Rs 5546.3 bn by 2028, higher than the global average of 4.5 per cent. Despite increase in private sector investment, the Indian hotel industry observed a decline in average room rate and room occupancy in 2016-17 which is largely attributed to lower participation of hotels in the five-star deluxe and five-star categories in India.

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Tourism minister launches first-ever safety guidelines on adventure tourism

KJ Alphons, Minister of State (I/C), Tourism, Government of India, has launched the Indian Adventure Tourism Guidelines along with Rashmi Verma, Secretary, Tourism; Satyajeet Rajan, Director General, Tourism; Suman Billa, Joint Secretary, Tourism and Swadesh Kumar, President, Adventure Tourism Association of India (ATOAI). A total of 26 activities have been covered in the guidelines including land, air and water based activities. The guidelines have been put in place to make the unorganised sector to adopt them. These guidelines will be reviewed every three months. In an effort to make adventure sports safer, the set of guidelines lists out the basic minimum standards required for adventure tourism activities in India. Adventure tourism has grown rapidly over the past few years playing a vital role in the economic growth of India as well as attracting a large number of travellers from across the globe to the country. The sole aim is to help adventure tour operators understand and execute safety guidelines in a better manner. These guidelines cover activities like mountaineering, trekking, bungee jumping, paragliding, kayaking, scuba diving, snorkelling, river rafting and many other sports.

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Tourism Fiji announces Ileana D’Cruz as brand ambassador for India

Tourism Fiji has appointed actor Ileana D’Cruz as its brand ambassador for the India market. Following a successful collaboration with the Bollywood celebrity in 2017, Tourism Fiji now aims to showcase more of its offerings to travellers from India through more engagements with her. As part of this engagement, D’Cruz will be travelling to Fiji in April this year to experience more activities. For year ending December 2017, Fiji saw 30 per cent increase in arrivals from India as compared to 2016. Faiyaz Siddiq Koya, Fijian Minister for Industry, Trade, Tourism, Lands and Mineral Resources, said, “India is a key emerging market for Fiji and we have been receiving steady positive growth in visitor arrival numbers from India over the past five years. Fiji and India share an age old connection with over 40 per cent of Fiji’s population being of Indian origin. With D’Cruz as our brand ambassador, we hope to get more Indians to come and experience the diverse culture of our island country.”

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Cyprus conducts B2B meet for agents

The Cyprus Convention Bureau facilitated the meeting of its local partners with tour operators and event planners from India at Limassol during an educational trip to Cyprus. About 14 suppliers from Cyprus were led by Michalis Metaxes, Director, Tourism, Cyprus Tourism Organisation. Indian agents from Mumbai and New Delhi toured around the key cities of Cyprus to inspect hotels and venues for clients. The five-day tour also included an exposure to the Cypriot culture.

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Haveli Dharampura, Delhi recognised by UNESCO for heritage conservation

Haveli Dharampura, Delhi, the property restored by Union Minister Vijay Goel, has been recognised by UNESCO 2017 for Cultural Heritage Conservation in Asia-Pacific region in 2017. He shared the news at the property situated in the heart of Chandni Chowk in Delhi in the presence of Rashmi Verma, Secretary Tourism, Government of India; Suman Billa, Joint Secretary, Tourism, Government of India; Usha Sharma, DG, ASI. He said, “This has been possible due to sheer hardwork spanning six years in which took us to restore the haveli. We built it from scratch without distorting its original beauty and old-world charm, which continues to entice the visitors.”

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