‘Ek Bharat Shreshtha Bharat’ programme for tourism

While presenting the General Budget 2016-17 in Lok Sabha, Union Finance Minister Arun Jaitley said that ‘Ek Bharat Shrestha Bharat’ programme will be launched to link states and districts in an annual programme that connects people though exchanges in areas of language, trade, culture, travel and tourism. He added that to strengthen understanding of each other, it is proposed to create a closer engagement between states and districts in a structured manner.