British Airways launches Trade Graduate Programme

British Airways has launched a Trade Graduate Programme that aims to recognise, motivate and reward travel agents for their commitment to the airline. The Trade Graduate Programme will equip the airline’s trade partners with the product knowledge and network information with respect to British Airways. The trade partners enrolled under the programme will be encouraged to complete nine incentivised training modules as part of the programme. Participants will get 15 days to complete each module. Moran Birger, British Airways’ regional general manager, South Asia said, “We, at British Airways value the relationship we share with our trusted travel trade partners as they play an instrumental role in providing excellent service to our customers in India. We have invested heavily in facilities including a call centre that provides round the clock assistance in order to build a long standing association with our trade partners. The Trade Graduate Programme is an extension of our efforts in supporting our partners in their endeavour to serve our customers better.” To make this exercise twice as much fun and beneficial for its valuable participants, British Airways is giving away exciting prizes in the form of Amazon and Croma shopping vouchers. With five winners per module, this programme is offering 45 travel trade partners the opportunity to win shopping vouchers. Additionally, participants who complete four, seven and all nine modules also get a chance to win shopping gift vouchers worth Rs. 5,000 to Rs. 20,000. The first module is on World Traveller Plus, British Airways’ premium economy product and will be available till 30th September. New modules will be available every fortnight and participants will be notified through the Speedbird Club Newsletter. Names of lucky winners of previous modules will also be published in the newsletter.