Maharashtra Tourism Development Corporation (MTDC) has taken steps to rebrand tourism in Maharashtra with the launch of its new logo “म” for the Visit Maharashtra Campaign. The logo was unveiled by Devendra Fadnavis, Chief Minister of Maharashtra, in the presence of Jaykumar Jitendrasinh Rawal, Minister of Tourism, Government of Maharashtra.
Fadnavis said, “We are very happy to announce the launch of the new logo “म” Visit Maharashtra to promote the state tourism prospects worldwide. Maharashtra has an incredible potential to become the most preferred destinations for both domestic and international tourists. We are planning to organise ‘Mumbai Mela’ from December 21 to January 8, 2018, to engage with domestic and international tourists. ‘Mumbai Mela’ will offer a huge platform to various segments to explore their offerings to the tourists. I believe, this new logo of Visit Maharashtra Campaign will push Maharashtra on the global map and create Brand Maharashtra as a popular tourist destination.”