Hurtigruten celebrates 125 years of exploration by banning plastic

Building on 125 years of Norwegian pioneering heritage, Hurtigruten marked its anniversary by banning single use plastic and throwing the world’s longest plastic free birthday party, extending over 11,000 nautical miles, from Seattle in the west and Hong Kong in the east, to Svalbard in the High North, and along the Norwegian coast. The birthday was celebrated in Hurtigruten ports, destinations, ships and offices, without use of any single use plastic items.
“The initiative to ban single use plastic needs to be applauded as this signifies that there are businesses which are conscious of their surroundings and would do all possible to minimise the damage to the environment. Very recently, we have heard that Maharashtra is the first state in India to ban single use plastic – if similar initiatives could also be taken in other cities as well then our cities would not choke on plastic and be more liveable, said Nishith Saxena, Director, Cruise Professionals – the sole GSA for Hurtigruten in India.