J&K’s visitor numbers dip by 50% in January, but rush for adventure activities on the rise now

Nasir Shah, Chairman – IATO Jammu & Kashmir Chapter shared, “In January, there was nearly a 50% dip in tourism due to the absence of snowfall. However, by the end of January, when snowfall resumed, we witnessed a surge in both domestic and international tourists, particularly for adventure activities. As a result of this influx, the winter games, which were postponed earlier, are now scheduled to be held around the second week of February.”