Tourism Breaking News
ANA Holdings has partnered with leading game studio JP Games to launch ANA Neo which is an interactive virtual platform that will bring the joy of travel and unique online shopping opportunities to audiences worldwide. Key to the platform is the ‘Sky Whale’ where users will be able to travel and access interactive activities and other environments within ANA Neo. The service is scheduled to launch in 2022, and it will be a welcome sight in an age when COVID-19 has accelerated digitization while curtailing travel opportunities.
ANA Neo harnesses the latest breakthroughs to forge new bonds between people and cultures.
“ANA Neo will open up the joy of travel to a much broader audience and provide users with an unrivaled experience,” said Mitsuo Tomita, president and CEO of ANA Neo. “Complete with realistic recreations of famous tourist sites and unprecedented shopping options, ANA Neo will help people explore the world from the comfort of a connected smart device. As the first global airline to launch this type of platform, we are excited to open up new possibilities and new experiences for people.”
“Much like travel, virtual platforms are an excellent way to connect with people and experience new things,” said Hajime Tabata, chief producer of ANA NEO and Chief Executive Officer of JP GAMES. “ANA Neo is a bold new reimagining of a virtual platform, leveraging the latest breakthroughs to create an immersive digital world that captures the wonder of travel and lets families and friends tour them together.
