Atout France concludes online alpine B2B showcase bringing French suppliers and worldwide buyers together

Atout France organised the first virtual edition of its B2B alpine showcase Grand Ski in its new avatar ‘Destination Montagnes – Grand Ski’ in the last week of March for buyers worldwide. A total of 150 French suppliers met 465 tour operators from 59 source markets including 15 agents from India. Sheetal Munshaw, Director, Atout France India says, “Over the years, we have proactively tried to develop winter tourism through various initiatives and we are pleased to see that the concept of travelling to France in the winter has found favour with the discerning Indian traveller. The event was perfectly in sync with our strategy to showcase France as a year-round destination to Indian travellers.”