Atout France organises 3-city workshop with Reunion Island Tourism Board

A three-city workshop organised for Reunion Island and its tourism suppliers took place in the key cities of Delhi, Mumbai and Chennai in the first week of April. Organised with Atout France, this initiative formed part of Reunion Island’s strategy of developing close synergies with the Indian market and augmenting Indian visitor arrivals to the Island. A delegation of seven suppliers helmed by the President of the Reunion Island Tourism Board, Stéphane Fouassin and Lydie Sangarin, Market Manage, showcased the island’s tourism offers to members of the trade in the three cities. The delegation comprised the national air carrier Air Austral, destination management companies, hotels and a helicopter ride attraction. A presentation on the island made by the Reunion Island Tourism Board followed by meetings with the suppliers led to an in-depth understanding of the island, its experiences and how to best showcase their products in India.

Stéphane Fouassin, President, Reunion Island Tourism Board, said, “India is an important source market for us and we believe that Reunion Island is a perfect fit for visitors wanting to enjoy a holiday by the sea coupled with adventure experiences. An array of diverse activities ensures that the island perfectly caters to the needs and requirements of its visiting families, couples, friends on a holiday and adventure enthusiasts”.

Sharing her thoughts, Sheetal Munshaw, Director Atout France in India, said, “We are extremely pleased to showcase Reunion Island – a French overseas department and its array of experiences to the Indian travel trade. We are confident that this workshop will pave the way for more Indian arrivals to the island. In addition, the visa access policy for stays less than 15 days certainly increases the appeal of this island nestled in the Indian Ocean. We look forward to continuing our collaboration with the Reunion Island Tourism Board in 2019.”