Tourism Breaking News
The Globus family of brands introduced a unique concept to appreciate and get inspired by the heroes of the tourism industry through its industry-first ‘The SuperHeroes Campaign’. It was a fun way to interact and hear the stories, anecdotes, as well as personal motivations of all those who finally link their respective brands with the end customer. Entries were open to all and were submitted over an exclusive social media portal in audio and video formats. The choice of the winners was completely neutral and based on open voting from the industry’s workforce. In an event held virtually, the winners were felicitated with an appreciation certificate and prize vouchers. They were also invited live to give an acceptance speech where they were encouraged to share their personal pursuits and winning experiences. The categories were: SuperHero of the Campaign, Industry Favourite SuperHero and Jury’s Special Mention SuperHero. Varesh Chopra, Regional Director, Globus family of brands – India, Middle East & South Asia, says, “Our aim was to generate and spread cheer and positivity amongst our travel trade partners during the current times. I am confident that we at the Globus family have achieved this. We have got so much appreciation from participants that we may make this an annual event.” The winners are: Prajakta Kaul (Crossworld Holidays, Mumbai, India) – The Superhero Of The Campaign Mithuna Nair (Thomas Cook, Pune, India) – The Industry’s Favorite Superhero Shamara Vandersay (Acorn Travels, Colombo, Srilanka) – The Jury’s Special Mention Superhero
Read More »Globus Family recognises superheroes from the travel industry
