Celebrity Cruises is eyeing the Indian cruise market for its newly introduced ship-Celebrity Edge, which will begin sailing from Fort Lauderdale, Florida to Eastern and Western Caribbean region in December 2018. Represented by TIRUN Travel Marketing in India, the cruise line has opened its early bird bookings and is luring the ultra luxury market in India. Talking about the expectations from the India market, Ratna Chadha, Chief Executive, TIRUN Travel Marketing, says, “We are not looking for the masses. It is those customers who see value in our offering and are looking for an experience that only we can offer them. The industry and in general and our distribution partners in particular are required to break the myths surrounding cruising in India. It is only then will people see the value in this segment, which is definitely not a niche product.” The new ship has introduced a new concept of Infinite Staterooms that take the entire room right to the vast sea’s edge, informs, Apple Woo, Head- Sales and Marketing, Celebrity Cruises. The ship offers 1467 staterooms with double occupancy capacity of 2918 out of which 918 are Edge Staterooms with Infinitive verandas. The ship also has 176 suites, an increase to 12 percent from Celebrity’s other ships, adds Woo.
Read More »TCEB launches campaign to incentivise Indian MICE travellers
The Thailand Convention and Exhibition Bureau (TCEB), in collaboration with Visa International (Thailand) Company Limited, Tourism Authority of Thailand (TAT), Thai Airways, Thai Smile Airways Company Limited, and Department of International Trade Promotion, Ministry of Commerce, has launched the Spice Up Thailand 2017 campaign for the fourth consecutive year. The campaign offers special privileges for MICE travelers, such as 10 per cent hotel discounts, 50 per cent discounts for car rentals and airport transfers, Bt500 cash coupons for shopping, 25 per cent restaurant discounts, and 50 per cent off golf course green fees. In addition, other hotel, shopping, dining, wellness, activity and transportation promotions have been made available. In 2017, the Spice Up Thailand Campaign is working in alliance with registered organizations with more than 60 exhibitions in total. Nopparat Maythaveekulchai, President, TCEB, said, “Promoting MICE-related business through adopting an online marketing strategy has been a significant tool applied by TCEB, aimed to boost the domestic and international market of MICE travelers. Consistent with the government’s Digital Economy policy, this will drive the growth of Thailand’s MICE industry, while also supporting the overall economic growth of the country.” TCEB has developed the Spice Up Thailand campaign together with five partners in order to promote and create awareness of the MICE industry overseas, as well as delivering a first-class experience to MICE travelers; in turn, help to increase spending and encourage MICE travelers to extend their stay in Thailand. The campaign has been carried out for the previous three years and is continuously developing in terms of adding new privileges for domestic MICE travelers, and targeting the MICE industry in Asia, specifically CLMV (Cambodia, Laos, Myanmar and Vietnam) countries. In the previous year, …
Read More »AVIAREPS appointed as Budget Car Rental’s India Rep
AVIAREPS has been appointed as the sales and marketing representative for Budget Car Rental in India. Under the agreement, AVIAREPS will run a self-drive information centre which will enable consumers to book budget for self-drive reservations outside of India. Speaking on the occasion, Sandra Hutchinson, International Commercial Manager, Avis Budget Group EMEA said, “We are thrilled to be working with AVIAREPS on the launch of Budget Car Rental. It is an exciting time for Indian travellers and adding a Budget Car to European and worldwide travel itineraries will provide the flexibility and enjoyment for a trip to remember. With competitive leisure rates and more than 3,500 locations around the world, Budget is great value and an excellent choice for the international traveller.” The company will work closely with the Indian travel trade to tap the fast-growing outbound self-drive segment, informed, Puneet Singh Pesricha, Sales Manager, AVIAREPS India. Commenting on the partnership, Joseph Fernandes, General Manager, AVIAREPS India, explained, “We are elated to be appointed by Budget Car Rental as their representative in India. They have a global presence and are well-known for rendering value for money. In addition, self-drive vacations have seen an upward swing in the recent years thanks to the growing inclination of Indian travellers who want to experience the freedom of renting a car when travelling overseas.”
Read More »SBI, C&K to sell SBI pre-paid travel cards
The State Bank of India (SBI) announced pilot launch of a distribution alliance with Cox & Kings Ltd for sale of travel prepaid cards in India. This partnership will help marketing of Travel prepaid card available in eight Currencies (US Dollar, GBP, Euro, Singapore Dollars, Jap Yen, Canadian Dollars, Australian Dollars & Saudi Riyal) and will currently target the corporate customers of the bank. Manju Agarwal, Deputy Managing Director,(Digital Banking and New Businesses) State Bank of India said, The Bank is excited as this has been the third alliance SBI has entered into for travel Card business to supplement their distribution reach which is already very deep in the consumer segment. The partnership with Cox & Kings Ltd will help the bank to serve their corporate segment and travel segment, where the Bank is not very active in the product category due to service delivery challenges which can be facilitated with Cox & Kings Ltd coming on board. The pilot will be initiated in select branches and based on the learning will be expanded across the country in near future. Anil Khandelwal, Chief Financial Officer, Cox & Kings Ltd, said, We are delighted to partner with SBI and to offer the entire gamut of forex services and the State Bank Travel card to its corporate customer base. Cox & Kings has an excellent track record in the distribution & servicing of forex travel cards and this association with SBI is a great opportunity to expand our presence and service large corporates.
Read More »‘Make it to India’ before ‘Make in India’: Hoteliers to Govt on liquor ban
Travel and hospitality associations came together to analyse the impact of the Supreme Court’s liquor ban judgement and will lay out a future course of action after due deliberations on the issue with the government after a week. “This is a very challenging time for us as an industry. We are going to analyse the judgment in detail and go through how we can still serve guests and how we can manage employment impact,” said Kapil Chopra, President, The Oberoi, during a press conference held in New Delhi. Associations such as WTTC, FHRAI, NRAI, HRAH and IATO participated in the press conference. Chopra said, “We totally respect the Supreme Court’s judgement but the biggest challenge that we foresee is the loss of employment in both the hotel and restaurant sector. Also I don’t know how the government sees it but if it has to be 500 metres, it at least should be motorable distance because when people go out to pick liquor, they go by road. Generally hotels and restaurants do not sell bottles of liquor, you have to sit and consume it; now that sitting and consumption can happen in your home or in your car. So there are lot of issues we need to discuss with the government before we actually make a verdict. “If you look at Prime Minister Narendra’s Modi first five points, tourism is among those and there is a lot of work that’s happening around e-visas but what are we going to do with those e-visas when people will not apply for it. We need to make sure that India is being seen as a welcoming country, with friendly laws, strong compliance and strong focus on …
Read More »Cox & Kings forays into adventure travel segment with Trip 360º
Cox & Kings launched Trip 360º as a one-stop-shop for all adventure travel in India. The company is offering adventure seekers a mix of 200 itineraries which include Diving with Sharks in Maldives to Skiing to the South Pole, Cycling trips in the Northeast India to some of the most remote corners of Laos, Cruising parts of Galapagos Islands and other parts of Central America to trekking the Vinson Massif in Antarctica and Sahyadri Ranges in Maharashtra. It will also launch new routes and trips to offbeat destinations like Myanmar, Papua New Guinea and sections that remain untouched by other tour operators. Rohan Prakash, Business Head, Trip 360º said, “Trip 360º is the first adventure specialist which will operate as both, an aggregator and tour operator. Our selected partners are locals from the area or specialists in their respective fields with an in-depth knowledge of the region and the local environment. We aim to consolidate their expertise with ours and create a platform for travellers to live and achieve their outdoor dream in a safe and healthy environment.” The company would offer tailored itineraries which will vary from soft, medium and hard adventures and would cater to all levels of adventure travellers. “We have handpicked and trained expert guides, leaders and suppliers to offer different adventures of international standards. We will be introducing activities like scuba diving, cycling, diving, biking and trekking and more exciting experiences within and outside India,” adds Prakash. Speaking at the launch, Karan Anand, Head-Relationships, Cox & Kings, said, “With increasing number of travellers shifting focus to experience-oriented vacations, there is an increase in the demand for the adventure travel services. The adventure travel business is …
Read More »Thomas Cook to target leisure segment in smaller catchment markets
Thomas Cook (India), in a focused initiative to capture smaller, yet high potential local leisure markets, has conceptualised a unique customer outreach – going local- right to its customer’s doorstep. Given the demand for its ‘Grand Indian Holiday Sale’ Thomas Cook India has announced an extension, with a special Weekend Mega Holiday Sale, an on-ground activation across five key catchment localities in Mumbai and Navi Mumbai (Ghatkopar, Kandivali, Juhu, Fort and Vashi), carefully selected basis high potential demand. The venues are well located and popular with local consumers, offering optimal space for both the high traffic and interactions anticipated. This is targeted towards its high potential Maharashtrian and Gujarati customers. The weekend sale bonanza offers customers a range of attractive deals and the advantage of spot discounts up to Rs. 40,000 per person on Thomas Cook India’s holiday packages, with an added incentive of a ‘Child Travels Free’ or its Holiday pe Holiday Free’ offer on select international tours. For customers who pay the entire amount upfront, Thomas Cook India offers a further discount of up to nine per cent on select international departures. Rajeev Kale, Thomas Cook India’s President & Country Head – Leisure Travel, MICE said, “Our customers are increasingly emerging from small local pockets within larger cities, and our intent was to reach out to our customers by going local- right to their very doorstep! The Grand Indian Holiday Sale extension over the weekend will be available at 5 highly popular venues across key catchment localities across Mumbai and Navi Mumbai. Mumbai currently contributes more than 15 per cent to our holiday business and given the high growth potential, we intend to leverage this market to the …
Read More »The Travel Corporation launches agent academy
The Travel Corporation (TTC) has asserted its ongoing commitment to its travel agent partners with the launch of a new training initiative, the TTC Agent Academy. With this, Trafalgar, Contiki, Insight Vacations and Uniworld invite agents to sign up on the new e-learning platform. It showcases the four core brands of Trafalgar, Contiki, Insight Vacations and Uniworld via a series of interactive, user-friendly modules and is complemented with a 90-second video animation highlighting the key benefits of the scheme. The Agent Academy has been created with the aim of facilitating effortless sales, and the new e-learning platform offers a simplified manner in which agents can easily build their knowledge of the award-winning family of brands to make their roles more financially rewarding and to keep their clients coming back. The first phase of a reaffirmed long-term commitment to working together and winning together, the TTC Agent Academy is designed to instil greater understanding and confidence in selling; from comprehending the depth of TTC’s global network, to what makes each brand innovative and unique, to the scope of travel solutions available for their customers. Encompassing The Trafalgar Academy, ContikiU, Insight Tour Specialist and Uniworld River Cruise Specialist, all brand programmes provide valuable content that’s accessible online 24/7, offering the ultimate in flexibility. Brett Tollman, TTC’s Chief Executive said, “Our latest trade initiative has been crafted with the success of our valued partners in mind. At TTC, we believe that travel consultants have the best job in the world and we have worked hard to create an inspirational programme to make selling more fun and easy for them. It is our hope that enrolment into the TTC Academy will reward travel agents …
Read More »APT & IGAT introduce cruises for Vietnam, Cambodia and Europe in India
Australian Pacific Touring (APT), represented by InterGlobe AirTransport (IGAT) as its exclusive sales agency in India for luxury cruise and tours, introduced its premium products for river cruising in Vietnam, Cambodia and Europe. The product education through roadshows for the travel agents began in New Delhi and will be followed by Bengaluru and Mumbai on March 22 and March 23 respectively. IGAT is responsible to market and promote these products in the India market to their vast network of travel partners through roadshows, educational workshops and product presentations. Sunil Talreja, Vice President-International Passenger Sales, InterGlobe Air Transport, said, “This is a new venture for us and we are very excited about it. I feel the reach that we can provide to APT with our pan-India network is unmatched. Initially we will focus on large markets of the metro cities namely Delhi, Mumbai and Bengaluru. It is not a run of the mill product and we intend to spread awareness and identify our uniqueness in te market as the first step.” According to Craig James, Strategic Parterships Manager, APT Global Head Office, India is a multi generational market and there is a lot of scope to educate the segments on river cruising which is very different from an ocean cruise. “The Magnificent Europe is one the most popular products which is from Amsterdam to Budapest for 14 nights and 15 days. We are unique as we offer three royal experiences that money can’t buy, once in a lifetime opportunity which includes an exclusive invitation to the Namady Castle, day trip on Majestic Imperator and a cocktail reception and concert at Vienna’s High Baroque-style City Palace,” said James.
Read More »BuyForexOnline launches B2B platform for agents
Bengaluru-based BuyForexOnline has launched a new B2B forex platform for travel agents and education consultants. A pilot launch in Bengaluru saw more than 250 agents registered for the platform. The Total Agent Module (TAM) allows agents to effortlessly place Forex and remittance orders for their clients. The additional burden of sales, payment, delivery, escalations and customer support is then completely handled by the BuyForexOnline Team, leaving the agent free to focus on their core travel competencies. The platform will now be rolled out across India to primarily target SME travel agents and student consultancies specialising in overseas education. Ananth Reddy, Founder and Managing Director of BuyForexOnline says, “Forex in the B2B space is a largely disorganized sector with Agents ordering Forex for their clients through multiple offline channels, often requiring additional resources both in time and manpower for coordinating the transaction. This becomes challenging, especially when it comes to determining rates, arranging for delivery, and collecting payments. TAM was launched to address these challenges and to streamline the process. It is an easy lead-generation tool, and once the lead is triggered, the BuyForexOnline team then takes over and contacts the client to close the lead.” The key advantage of TAM is that the lead is mapped to the agent, and their commission is automatically captured by the system even for all subsequent transactions by that client. An in-depth report can be viewed on the system by the travel agent to monitor their commissions. “Our rates are the lowest in the market, and travel agents are free to add-on a further margin for their clients, which will be protected for them.” added Reddy.
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