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The number of Indians wanting to fly business class has seen a sharp uptick this holiday season compared to last year. While the trend is more pronounced in international travel, travel agents and online platforms suggest that it is also emerging on many domestic routes. Data shared by MakeMyTrip showed that business class bookings from India across domestic as well as international routes have gone up by 50% this year compared to the same period last year. This is based on the analysis of search and booking data between December 16 and 31. For international bookings, there has been an 80% rise in business class bookings, and for domestic bookings, the jump is 27%.

Indian travellers are fast becoming a global powerhouse in tourism, driven by rising affluence, increasing travel ambitions, and a focus on premium experiences. According to the World Travel & Tourism Council, Indians spent a record $34.2 billion on outbound travel in 2023, firmly establishing themselves as key contributors to the global tourism market. This trend is set to grow further, with 66% of Indian travellers planning to travel more in 2025, leading the Asia-Pacific (APAC) region in both travel intent and spending, as per Skyscanner. The appetite for premium travel is evident in the soaring demand for business-class bookings. Data from MakeMyTrip shows a 50% year-on-year increase in business class bookings, with international flights witnessing an impressive 80% jump, while domestic flights saw a 27% rise

Supply is simply not keeping pace with demand, said Suman Billa, Additional Secy, MOT, adding, “Current estimates indicate that we have about 180,000 branded hotel rooms in the country, including those under development. However, if you factor in the latent demand—such as the 470 million-plus domestic travellers and incoming international tourists—the numbers suggest we should already have double that capacity. Not five years from now, but today. Unless we address the supply side immediately, we risk missing the tourism opportunity altogether.”

Amitabh Kant, G20 Sherpa India underlined the need to create and legislate destination management at the 18th CII Annual Tourism Summit 2024. He said, “India needs to create and legislate on destination management. I believe we are currently riding the wave of domestic tourism, but we need to move beyond this. Domestic tourism will have its ups and downs, so our focus must shift to international tourism, especially targeting the upper end of the market. High-value tourism will deliver greater unit value realization for hotels, which will require top-quality destination management.”

Seeking to attract investments worth Rs 15,000 crore and position Telangana among top five states in domestic and international tourist arrivals, the state government has tabled its ‘Telangana Tourism Policy 2025-2030’. The first-ever dedicated tourism policy, after the formation of Telangana, also aims to create additional employment opportunities for three lakh people in the next five years besides enhancing tourism contribution to 10% or higher of the Gross State Domestic Product.

Rajiv Mehra, President, IATO, said, “By 31 March 2025, we should achieve the same arrival figures we had in March 2020. Thereafter, we can focus on increasing those numbers further. Hotel rates should stabilise, airfare should stabilise, and the Government of India should immediately begin promoting tourism abroad through both print and electronic media to attract more business.” 

As per ixigo, domestic airfares to popular mountain destinations have surged due to rising demand. Flights from Mumbai to Dehradun saw a 13% increase in fares, while New Delhi to Srinagar fares jumped by 18%. Jammu emerged as a hot destination, with bookings up by 147% year-over-year (YoY). 

Julia Simpson, President and CEO, WTTC said, “We are keen to talk to the Indian government to ensure that it is reaching out to the aviation sector to help produce more sustainable aviation fuel because we can’t really do tourism without aviation. We need the aviation sector. We will have more people travelling by air and we need to do that more sustainably. And the only real opportunity right now is through sustainable aviation fuel. So we really encourage the Indian government to incentivize its production.”

According to ForwardKeys, in 2024, inbound travel to India shows a promising recovery trend, with a 9% increase compared to 2023 and a 5% increase above pre-pandemic level in 2019.  Key regional drivers of this growth are the Americas and Europe, which continue to lead the recovery.  The Americas demonstrate a strong demand for India as a destination, growing 7% year-on-year and 22% compared to 2019. 

Lily Beach Resort & Spa invites you to experience an unforgettable Festive Season in tropical luxury from December 22nd, 2024, to January 5th, 2025. This year’s celebration features captivating performances by renowned painter Elvira Carrasco, magician Adrian Chong, and the dazzling fire dancer Igor, all set to create magical moments throughout the festivities. The extensive program is designed for both adults and children, ensuring a truly memorable holiday for everyone. Festivities begin on December 23rd with early morning yoga and meditation, followed by exciting snorkelling excursions. In the evening, the enchanting Christmas tree lighting ceremony will take place, accompanied by traditional carols—a must-see for guests of all ages. On December 24th, the day will start with sunrise yoga at Tamara Spa, followed by an island and snorkelling excursion. The evening will feature a sumptuous Christmas Gala Dinner, which Lily Beach is known for. As the award-winning All-Inclusive resort, Lily Beach most recently won the Wine Spectators Award for Excellence 2024 for the exquisite selection of more than 80 premium wines available at the resort. The dinner will be followed by a lively Bingo game, and performances from a live band and DJ, creating a fun-filled evening to dance the night away. Christmas Day, December 25th, brings an artistic touch with a live painting session by Elvira Carrasco, who will captivate guests with her distinctive style. Guests can participate in her art sessions, have their portraits painted, or simply marvel at her talent. Elvira will be on the island through January 1st, concluding with an art exhibition. The day’s festivities will continue with snorkelling, a lagoon-side Champagne toast, and an Asian Street Food dinner, followed by live music and karaoke to …