Category Archives: NTO (National Tourist Offices)

World`s steepest cableway is open! The world’s steepest cable car has started operating from Saturday, 14th December 2024. The new direct connection between Stechelberg and Mürren was officially opened the day before as part of a VIP opening ceremony. At the same time, the first section of the cable car between Mürren and Birg will go into operation. It marks the completion of the first major construction phase of the SCHILTHORNBAHN 20XX project: the opening of the new direct connection between Stechelberg and Mürren. It is the steepest cable car in the world with a gradient of 159.4 per cent. The classic aerial cableway connects the valley floor with the car-free mountain village in just four minutes via the vertical walls of the Mürrenfluh. It covers a height of 775 metres on a journey of almost 1194 metres. The two cable cars from Carvatech in Oberwies, Austria, have space for 85 people or 6.8 tonnes of cargo. 800 people per hour can be transported at full capacity. A striking feature is the very long suspension arm of 11 metres, which was essential due to the extreme gradient. The AURO system (Autonomous Ropeway Operation) aerial cableway with constant monitoring by cameras and sensors enables autonomous operation without personnel inside the cable cars and stations. A fully automated loading robot takes care of freight logistics. Transportation of luggage and cargo are synchronised with the passengers in a container attached underneath the cable car. Grand opening On Friday, 13th December 2024, the cable car was officially opened in the presence of over 600 guests. The lively celebration, hosted by Monika Erb, took place in the new Stechelberg valley station. In addition to the …

South African Tourism on Friday concluded the third leg of its 10th edition of the ‘Learn South Africa’ workshop in Kochi, following successful events in Chandigarh and Nagpur. This initiative aimed to engage key travel trade partners across India, particularly focusing on the growing interest from tier-2 and tier-3 cities. Over 100 travel trade partners from Kochi participated in the event, offering beyond its well-known destinations like Cape Town and Johannesburg and helping them to gain insights into South Africa’s hidden gems such as Eastern Cape, Free State, and KwaZulu-Natal India remains one of the largest source markets for South Africa, with increasing interest from smaller cities like Kochi. Indian travellers are on the lookout for diverse experiences that range from thrilling adventures to rich cultural explorations. In response to this demand, the workshop equipped travel partners with the necessary knowledge and tools to create customized itineraries tailored for travellers in India. The objective of South African Tourism is to position the Rainbow Nation as a premier choice for leisure and MICE travel. Commenting on the event in Kochi, Gcobani Mancotywa, Regional General Manager for Asia, Australasia, and the Middle East at South African Tourism, stated: “We have witnessed notable trends among Kochi travellers, such as a growing preference for experiential travel, wellness tourism, and adventure activities. Further, travellers from this region are rapidly emerging as a significant market for South African tourism, we have seen a notable increase in inquiries from local travellers seeking unique and offbeat experiences in H1 2024. Our collaboration with local trade partners has been exceptionally positive, reinforcing our belief that this will drive more Indian travellers to explore the lesser-known regions of South Africa. …

Sharing his views on the future of the traditional travel agent, Vishal Bhatia, Country Manager – India, VisitBritain, says, “Many debate whether the agent should now provide support or not, depending on their experience. Few have helped and won the client back, few have helped only to have the client book online again. Eventually, it comes down to the relationship and trust between both. Both OTAs and traditional travel agents are here to stay as long as they adopt the use of technology and grow their reach. Time is money! A client can either spend time to research and book online or get an agent to do it for him.”

Atout France – France Tourism Development Agency organised the sixth edition of the very prestigious Ambassador’s Travel Awards in Mumbai on 12th December after a hiatus of 5 years and under the patronage of His Excellency Mr. Thierry Mathou. These awards were instated in 2015 under the high patronage of the Ambassador of France to India and powered by VFS Global for all its subsequent editions.  The objective behind the awards is to recognise and reward a selection of travel companies across India for their exemplary efforts in showcasing France as a travel destination both from the destination showcase, visa perspective and the prolific penmanship of a journalist who, through articles, has essayed a versatile presentation of destination France. Our jury members consisted of eminent luminaries that included His Excellency Thierry Mathou, the Ambassador of France to India, and Claude Sarre General Manager Air France-KLM. This year for the first time, a new category of awards was announced to felicitate a travel professional who has successfully completed Atout France’s global certified e-learning programme, France Connaisseur. The winners for this year’s awards were: 1: Visa Category – awarded to Veena World for its exemplary endeavour towards qualitative visa submissions Destination Showcase Awards: 1: Gold – Best Showcase of France as an Incentive Destination – Winner: Thomas Cook (India) 2: Diamond – Best Showcase of France as an Indulgent Destination – Winner: N.Chirag 3: Platinum – Best Showcase of France as an Experiential Destination – Winner: Harmony-Tours 4: France Connassieur E-learning Award: Awarded to one travel professional for having successfully completed Atout France’s e-learning programme France Connaisseur. Winner: Noopur Shukla, Holidays & More Sharing her thoughts, Ms Sheetal Munshaw – Director Atout …

South Africa will be hosting the T20 World Cup in 2027 and expected to welcome a huge number of Indian cricket enthusiasts. For this, they will set up a dedicated team that can process visa applications for cricket fans. In terms of cultural events, the country will share its calendar of sports and culture events for 2025 with India so that both countries can work together.

In a significant move to strengthen tourism ties with India, South Africa has come up with a newly gazetted Trusted Tourist Tour Operator System Scheme which will take effect on 20 January 2025. Aimed specifically at the Indian and Chinese markets, it will allow for bulk visa processing for group travellers. 23 Indian tour operators applied in the first phase.

In January 2025, VisitBritain will launch a major marketing campaign aimed at showcasing the UK’s cultural richness through the lens of popular films and TV shows. “Our Starring Great Britain campaign is all about bringing the magic of British films and TV to life. Whether you’re walking the streets of Bath like in Bridgerton or visiting locations from Peaky Blinders in Birmingham, we want visitors to feel like they’re part of these cinematic landscapes,” said Patricia Yates, CEO, VisitBritain.

With an eye to reinforce Taiwan’s post-pandemic tourism profile, Taiwan Tourism Administration (TTA) has announced the launch of new global brand positioning campaign, and logo, Version 3.0 titled ‘Taiwan – Waves of Wonder.’ It also launched a new series of  animated short films and Taiwan tourism promotional song to accompany the new logo. Inviting visitors to ‘engage now’ to experience Taiwan in all its colours and across four-seasons, the new campaign aims to drive demand, accelerate inbound tourism growth, fully revitalise country’s tourism sector. The campaign also aims to drive 10 million international tourist arrivals this year, eyeing a significant growth over last year’s 6.48 million tourist arrivals. The new version of the brand integrates images of Taiwan’s mountains, oceans, highways and railways, presenting a wave-like design to convey the seasonal highlights of the destination showing that Taiwan is diverse and beautiful, while emphasizing its year-round hospitality towards visitors. The logo adopts the orange tones of sunrise and morning light to not only align with the ‘warmth and vitality of the previous brand’, but also to symbolise the future development of Taiwan’s tourism industry. The campaign showcases Taiwan in all its hues, from modern tourism infrastructure and landmarks, great outdoors and activities, pristine nature, architectural and cultural heritage, to exotic cuisines and immersive culinary experiences, vibrant nightlife, shopping, music, entertainment and its vibrant festivals, among others, to position Taiwan as round-the-year destination.

Penang Convention & Exhibition Bureau (PCEB) is pleased to announce the launch of IndiGo’s direct flight from Chennai to Penang, with the inaugural flight scheduled for the 21st of December 2024. This marks a significant step in strengthening the relationship between Penang and India. The new route further cements PCEB’s ongoing efforts to enhance connectivity and foster closer ties between the two regions.

VFS Global has crossed the 300 million applications milestone globally. It is notable that the last 100 million applications have been achieved in the past 5 years despite the pandemic-driven travel slow-down of 2020-2022. In 2023 alone, the company processed 24.1 million applications, 35% more than 2022, and between January to May 2024, it has processed approximately 100,000 applications a day. Zubin Karkaria, Founder and Chief Executive Officer, VFS Global Group, said, “We are very pleased and honoured with the achievement of this milestone, which is a testament to the trust 69 governments have in VFS Global, and a testament to the reliable, secure and innovative services we provide across 153 countries. We are also deeply grateful to all visa applicants using our services. Over the past year we are honoured to have won several important contracts, including becoming the exclusive overseas visa outsourcing partner for UK Visas and DHA Australia, and contracts with Germany, Finland, Portugal and Japan who have renewed their trust in us. We remain deeply committed to continuing investments in technology and human capital development to ensure continuous enhancement of our services.”