Category Archives: NTO (National Tourist Offices)

‘India is currently our fastest recovering market at 86% of pre-pandemic numbers’

Giving an insight into how well the market is growing, Brent Anderson, Regional General Manager for South & South-East Asia, Tourism Australia says, “Right now, we are tracking it at about 86 per cent of the pre-pandemic numbers. That reflects the fastest comeback to ground zero, which is 100% of what we had in 2019. A really conservative forecast of what we should see by the end of June 2023 which is our financial year, is about 10 per cent growth out of the India market. This is while the other markets will still be going towards their respective pre-pandemic level numbers. So it is pretty amazing to see how quickly India has rebounded, recovered and growing.”

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Tourism New Zealand unveils global trade incentive campaign for travel trade

Post the successful launch of its first global campaign since 2019, IF YOU SEEK, Tourism New Zealand unveils its first global trade incentive campaign for travel trade as part of the global campaign. As part of the campaign, two lucky Indian travel sellers will get to experience New Zealand first hand and will be joined by travel sellers from Australia, Germany, Japan, North America, Singapore, South Korea and the UK. Sellers will get to indulge in New Zealand experiences that have been highlighted as part of the campaign.

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Switzerland Tourism to conduct webinar on Zurich’s offerings today at 3pm

Zurich, Switzerland’s largest city, provides tourists with a plethora of accommodation options and access to numerous activities and experiences. Through this webinar, we will showcase Zurich and it’s various touristic offerings. Attend all webinars for a chance to win a trip to Switzerland. For more information, write to jaspreet.kaur@ddppl.com or 9650196532.

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‘Quality tourism guides our growth & transformation as future-forward destination’: GB Srithar

Sharing his views on how Singapore has evolved over the years, GB Srithar, Regional Director (India, ME, South Asia & Africa), Singapore Tourism Board, says, “Singapore is not new to pioneering innovation in the tourism space. Quality Tourism – a development model that emphasizes innovative and capable tourism enterprises, local engagement, and attracting visitors who enhance tourism’s contributions to the economy and society – guides our continuous growth and transformation as a future-forward destination. Over the past two pandemic years, the country has made full use of the tourism downtime by radically reimagining what Indian travellers can enjoy when they visit Singapore. Today, travellers can experience the familiar-favourite Singapore that they’ve always known and loved – but with a brand-new side to what the city has to offer.”

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Switzerland Tourism to conduct webinar on Zurich’s offerings on Oct 28 at 3pm

Zurich, Switzerland’s largest city, provides tourists with a plethora of accommodation options and access to numerous activities and experiences. Through this webinar, we will showcase Zurich and it’s various touristic offerings. Attend all webinars for a chance to win a trip to Switzerland. For more information, write to jaspreet.kaur@ddppl.com or 9650196532.

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UK on track to get back on 15-day processing of Indian visa applications: Alex Ellis, British High Commissioner to India

Alex Ellis, British High Commissioner to India, has said that the United Kingdom is on track to get back to processing Indian visa applications within its standard 15-day period. He also mentioned that they dealt with a great surge in demand for student visas, which is 89 per cent up on last year.

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Australia’s new short film invites the world to Come and Say G’day

Tourism Australia has created a live-action short film with CGI animated characters. The short film, G’day, is part of a new global tourism campaign inviting international travellers to Come and Say G’day, and plan and book an Australian adventure of their own. Directed by acclaimed Australian director, Michael Gracey (The Greatest Showman) and produced by FINCH, G’day the short film shows the unlikely adventure of a plush souvenir kangaroo named Ruby, voiced by beloved Australian actor Rose Byrne, and a toy unicorn, Louie, voiced by actor Will Arnett. The short film follows Ruby and Louie as they ‘break out’ of a gift shop on the Great Barrier Reef and take an incredible adventure around Australia, visiting iconic sites including Sydney Harbour, Melbourne’s laneways, and stunning natural landscapes like Uluṟu and Nitmiluk Gorge. Along the way, they explore the magnitude of travel experiences Australia has to offer, connect with Australia’s Indigenous cultures, and learn why every great adventure starts with the unmistakably Aussie greeting, “G’day!”. Tourism Australia Managing Director, Phillipa Harrison, said “Come and Say G’day is unashamedly and unmistakably Australian. After a challenging time around the world, our uplifting and joyful campaign will stand out in what is a highly competitive international tourism market.” The multichannel campaign includes new broadcast advertisements (in 60, 30 and 15 second versions), print and high impact Out of Home (OOH) advertising placements, as well as social, digital, and content marketing initiatives. The campaign activity will be further amplified by partnership activity with airlines, State Tourism Organisations, and key distribution partners including Thomas Cook, SOTC, PickYourTrail, Kesari Tours amongst others. Australia’s Indigenous cultures and peoples are at the heart of the story in G’day, and …

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‘We look at an audience that has New Zealand as their top 5 preference country’

Pre-pandemic, New Zealand welcomed 67,000 Indian visitors. What is remarkable about this, says Gregg Wafelbakker, GM, Asia, Tourism New Zealand, is that number had doubled in five years. “This translates to almost a 15% compounding annual growth rate. As we look forward, obviously we start from a low base. We have a target audience in India. We look at an audience of those who have New Zealand as their top five preference country and there’s 12.3 million of those. And we know that 12.3 million of 1.4 billion people may not seem a lot but certainly for us that is our audience. And 64% of that audience has New Zealand as the number one preferred destination for a visit,” he says.

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Switzerland Tourism to conduct webinar on exciting tourism experiences today at 3pm

Switzerland is a popular travel destination and offers numerous activities and experiences to visitors throughout the year. Through this webinar, we will showcase the unique offerings of some of our popular products: BLS Interlaken, Aletsch Arena, Matterhorn Gotthard Bahn, Swissminiatur and FoxTown. Attend all webinars for a chance to win a trip to Switzerland. For more information, write to jaspreet.kaur@ddppl.com or 9650196532.

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