Category Archives: NTO (National Tourist Offices)

Australia crosses the 400,000 milestone from India for the first time

As per ABS (Australian Bureau of Statistics), arrivals from India for the year-ended January 2024 stood at 402,200 which is 101% of 2019 levels. This is the first time that Tourism Australia has crossed the 400,000 arrivals milestone from India. India has also significantly improved its ranking to be the 5th largest inbound market for Tourism Australia in 2024, from number 7 in 2019. In the month of January 2024 alone, Australia witnessed 26,200 visitors from India, which is 106% of pre-pandemic levels in 2019. India has also significantly improved its ranking to be the 5th largest inbound market for Tourism Australia in 2024, from number 7 in 2019. Australia’s allure as a favored destination for Indian tourists has never been greater, buoyed by targeted marketing initiatives, the speed and ease of an entirely digitized visa application process, and the growing air travel options between the two nations. Moreover, the sustained rise in visitor numbers year after year since 2019 underscores the success of Tourism Australia’s joint endeavors with its airlines, key distribution partners, and over 5,000 Aussie Specialist Agents in India to drive consideration and conversions. Nishant Kashikar, Country Manager – India & Gulf for Tourism Australia shares, “This resurgence of Indian tourists to Australia is a testament to the resilience and rebound of international travel, particularly from one of our most valued markets. This is a clear indicator of the strong desire for travel and exploration among the Indian travelers, who are drawn to Australia’s unique landscapes, wildlife, and the multicultural vibrancy of our cities.”

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Learn about visitor visas for New Zealand by attending their upcoming webinar on April 4

Tourism New Zealand will conduct an exclusive training sessions for the travel trade on visitor visas led by Immigration New Zealand live on Thursday, April 4 from 10am – 11am. Attendees can gain valuable insights and updates on visa procedures and regulations for the destination. For more information, write to jaspreet.kaur@ddppl.com or 9650196532 to register.

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67% Indians prefer beach vacation, 58% aim for outdoor adventure: Amex 2024 report

An American Express 2024 Global Travel Trends Report said a remarkable 62% of Indian travellers plan to increase their travel expenditure. With food and accommodation as paramount considerations, beach vacations, adventure trips, and metropolitan explorations are high on the agenda for them. Notably, 67% aspire for beach vacations, 58% seek outdoor adventures, and 55% aim to explore new cities.

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We are seeing great results from hosting the TAFI convention in 2022: Sarawak Tourism Board

More than a year ago, Sharzede Datu HJ. Salleh Askor, CEO, Sarawak Tourism Board, welcomed about 500 TAFI members to her state for the association’s annual convention. Since then, she has seen a rise in visitors from India. She said, “We have seen great results from hosting the TAFI convention in 2022 in Sarawak; the numbers from India have increased. In fact, December 2023 received one of the highest numbers of Indian visitors to Sarawak.”

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Destination DC successfully concludes sales mission in India

Leading with their new ‘Only one Washington, DC’ campaign, Destination DC (DDC), the official destination marketing organization for Washington, DC, conducted a sales mission in India from February 25 to 29. The delegation, including the CEO and President of Destination DC, Elliott L. Ferguson, II visited Mumbai and Delhi, the leading markets for inbound tourism in Washington, DC from India. Destination DC engaged with the Indian travel trade and media by organizing one-on-one meetings and VIP events to promote what’s new and upcoming, as well as what is historic and iconic in the famed capital city of the USA. India ranks at number four among the overseas markets for Washington, DC. Elliott L. Ferguson, II was thrilled to be back in the market and said, “We have received a remarkable response from the travel trade and media which clearly proves that India is a key market for us. Our dedicated visits to various markets help us showcase our latest products and the variety that DC has to offer visitors. Currently, some travelers still tend to equate Washington, DC solely with politics, which is why we implemented our #Only1DC campaign, to share our diverse and cultured experiences beyond the U.S. government.” Ferguson II also conveyed that DC was leading the way in sustainable tourism initiatives and will continue to do so. According to the U.S. Green Building Council (USGBC), Washington, DC is the 1st LEED Platinum City in the World. In 2023 and 2022, Washington, DC was ranked #1 for its parks system in the country by the Trust for Public Land. Delhi DDC recently launched their new ‘Only one Washington, DC’ campaign which showcases Washington, DC as the only city …

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Los Angeles Tourism & Convention Board and Universal Studios Hollywood interact with key trade agents in Mumbai

Los Angeles Tourism and Convention Board and Universal Studios Hollywood interacted with key trade agents in Mumbai to share product updates. Andrea Blackman, International Sales Manager at Universal Studios Hollywood and Ms. Seema Kadam, Regional Director, Los Angeles Tourism and Convention Board interacted with key trade partners and travel trade media in Mumbai. The event was designed to share key updates of Los Angeles as a destination and the crucial partnership with Universal Studios. The event highlighted new and upcoming developments in Los Angeles.  The biggest event of 2024 is IPW – The travel industry’s premier market place which will be taking place in LA. Universal Studios Hollywood has a major role and will be hosting the closing night.  2024 also marks the 60th anniversary of the Universal Studio Tour Los Angeles is the epicentre of entertainment, sports and art. LA is proud to be hosting the opening Men’s National team FIFA match in LA. Alongside, the city is gearing up for the Olympic and Paralympic games in 2028. Major art events like PST art, opening of Destination Crenshaw make it an exciting time to visit Los Angeles. “This year is truly special for LA as we gear up to welcome guests for IPW 2024. The city has so much to showcase with new museums, the opening of Destination Crenshaw – a $100mn outdoor art and culture experience and various sporting events in the pipeline including FIFA in 2026 and the Olympic and Paralympic games in 2028. Our partnership with Universal Studios is timeless as it offers an array of adventure, nostalgia and the true essence of cinema with one of  the oldest working studios!” says, Seema Kadam, Regional Director, …

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Join an engaging webinar on Lucerne, the city in the heart of Switzerland, today at 3pm

Switzerland Tourism invites the Indian outbound travel trade to attend an exclusive webinar on Lucerne, on March 7 at 3 pm. Sited on Lake Lucerne and surrounded by gorgeous mountains, Lucerne provides travellers access to numerous excursions, activities and experiences. It is also the perfect gateway to exploring Central Switzerland. Attend all webinars for a chance to win a trip to Switzerland! For more information, write to jaspreet.kaur@ddppl.com or 9650196532.  

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Seat capacity from India to UK showing strong recovery, up 53% in September 2023 compared to same month in 2019: Vishal Bhatia

Underlining strong airline connectivity between India and the UK, including to regional destinations, Vishal Bhatia, Country Manager – India, VisitBritain, says, “Airline seat capacity from India to the UK is also showing strong recovery and growth. Looking at September 2023, seat capacity was up 53% compared to the same month in 2019. India is forecast to be a £1 billion inbound visitor market by the end of 2024, making it one of the UK’s fastest growing major tourism markets.”

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Kenya Tourism Board launches consumer campaign in India

Kenya Tourism Board has launched strategic marketing campaign that will provide incentives to travel agents to promote Kenya as their preferred destination. The campaign which will enhance awareness and drive conversions in the Indian market will involve engagement of both trade partners and consumers simultaneously. Kenya Tourism Board Ag CEO John Chirchir, stated that the board was looking forward to embark on the campaign and recognized the importance of the Indian market to Kenya’s tourism “India stands as a pivotal market for Kenya in the realm of travel and tourism, and we believe that this initiative will significantly contribute to strengthening our foothold in this dynamic landscape. With high expectations riding on this campaign, we aim to forge a robust bond with the travel trade and cultivate lasting relationships. We are confident that through this concerted effort, we will not only meet but exceed expectations, propelling Kenya to the forefront of travelers’ minds in India.” Said Chirchir While commenting on this, Director of Intrepid Marketing and Communications Neeti Sharma said that KTB would reap the benefits of partnering with a well-known platform in the Indian market that would help in showcasing the Kenya to potential Indian visitors. “We are thrilled to partner with Network 18 and our travel partners in this market to showcase the wonders of Kenya to the Indian audience,” she said “By engaging both trade partners and consumers, we aim to create a powerful synergy that will drive demand and position Kenya as the ultimate travel destination in Africa. We are confident that this campaign will not only drive conversions but also strengthen the bond between the travel trade in India and Kenya”. This campaign aims to create …

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