FITUR 2020 to focus on specialised sections- FITUR MiCE and FITUR B2B Match

With a focus on specialisation, business and professionalisation, the upcoming edition of FITUR, International Tourism Fair, organised by IFEMA, from the 22 to 26 January at Feria de Madrid, presents its greatly enhanced B2B meeting programs. These include the general meetings agenda, FITUR B2B Match, and the specialised meetings, incentives, conferences and exhibitions, FITUR MiCE, schedule. Both programs have proven to be an effective tool, concentrating a high business activity during the professional events at FITUR. Data from the latest edition show that there were a total of 9,150 B2B meetings with professionals from around the world.