Recognising the potential in the Indian outbound cruise market, Global Anchor Cruises has partnered with Cruise Lines International Association (CLIA), the world’s largest cruise industry trade association, to impart cruise training and offer CLIA’s accreditation programme to Indian agents. Ian Banerjee, Partner Global Anchor Cruises, says, “I am happy that we are associated with CLIA to impart its world-class cruise training and accreditation programme to Indian agents and ensure that they are well equipped to meet the arising demand for cruise products and sales knowledge. Global Anchor Cruises will now promote the CLIA membership to all current and new travel partners. As a member of CLIA Asia agents become an active partner in a global organisation representing the fastest growing segment of the travel industry.”
CLIA Asia’s Managing Director, Joel Katz, says, “India’s cruise market is the youngest in the world with an average passenger age of 37, and continues to grow with more passengers now coming from tier-two and even tier-three cities. Global Anchor Cruises understands, as we do, that a well-educated cruise travel agent is paramount to the growth of cruise in the region, and together we are dedicated to ensuring that this education is available to all agents across the Indian landscape.” CLIA recently entered the Indian market, providing travel agent members in India who join CLIA access to an extensive range of cruise industry training at no further costs outside the annual membership fee.
A membership in CLIA will allow agents exclusive access to the CLIA Accreditation Program, the industry benchmark for consultants wishing to specialize in the cruise sector. It will also extend unlimited usage of the CLIA Learning Academy, including cruise sector training, destination focused elective modules and a comprehensive resource library, eligibility to apply for the CLIA global EMBARC ID card, as well as use of the CLIA logo in all marketing material.