Investing in a sound domestic tourism plan with healthy airline promotions and tour operators in sync has its merits, claims ForwardKeys in a presentation at the Asian Leadership Conference in Seoul, South Korea. Giving an example of China, the presentation mentioned that China reached pre-pandemic domestic arrival levels as early as September 2020, even with the pandemic in flagrant, thanks to teaming up its national public holidays with airline deals for couples (two for one offers) and the introduction of tax-free perks for shopping holidays to Hainan.