Department of Culture and Tourism Abu Dhabi (DCT Abu Dhabi) has joined hands with John Cena for their new tourism campaign to promote tourism to the emirate. The actor is starring in a new tourism film for Abu Dhabi, in which he highlights why the Time is Now to visit the emirate. The film has been released after the announcement that Abu Dhabi is welcoming all international vaccinated travellers and those travelling from Green List countries back to the Emirate, without any need to quarantine.